Kia Unveils Disney, Marvel, Pixar, Star Wars™ and National Geographic Display Themes

• Kia launches a series of new display themes featuring some of Disney's most iconic brands, designed to delight fans of all ages and interests.
• Beloved characters and artwork from across the Disney portfolio enhance the in-car experience.
• Five franchises[1] will roll out by 2025, culminating with Star Wars™, with up to 30 individual themes available by the end of 2026.
• Explore display themes and various digital features in the Kia Connect Store.

(Seoul) November 10th, 2025 - Kia Corporation is collaborating with Disney to create a unique experience that brings beloved characters from the studio's most iconic entertainment brands into Kia vehicles[i].

Available on models equipped with the Connected Car Navigation Cockpit (ccNC) based infotainment system, the new themes offer a wide range of immersive experiences inspired by the worlds of Disney, Pixar, Marvel, National Geographic and Star Wars™. From The Lion King and Toy Story to The Avengers and The Mandalorian, these themes transform the interior into a visually rich environment, creating powerful shared moments and emotional connections for drivers and passengers alike.

"This collaboration with Disney represents a ground-breaking use of our digital and over-the-air systems[ii] to allow owners to customize not just the appearance, but the personality of their vehicles with the art of characters from some of the most beloved cinematic worlds ever created," said Charles Ryu, Senior Vice President and Head of Kia's Global Brand & CX Division. "Kia aims to establish itself as the industry's most approachable mobility brand both through its innovative product design and the advanced use of smart technology."

From start-up to arrival, each theme integrates distinctive graphics and design elements across the ccNC, offering moments of joy, nostalgia and connection for fans of all ages. The result is an emotionally engaging journey that lets fans experience artwork of their favorite Disney characters in a new and immersive way.

Kia first introduced display theme options in 2024, when Kia America launched custom NBA screen elements for the EV9. The new partnership with Disney significantly expands this concept, offering a broader range of content designed to appeal to fans of all ages.

Themes featuring Marvel's Avengers, Disney's Mickey & Friends, and Pixar's Toy Story are among the first to roll out, with approximately 30 themes scheduled to launch by 2026. The Kia Connect store will host a dedicated Disney section, where users can access the available themes.

View the launch film here. For more information, visit Kia Connect Store.

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Kia Corporation - about us

Kia (https://www.kia.com) is a global mobility brand with a vision to create sustainable mobility solutions for consumers, communities, and societies around the world. Since 1944 Kia has been providing mobility solutions. With 52,000 employees worldwide, a presence in more than 190 markets, and manufacturing facilities in six countries, the company today sells around three million vehicles a year. Kia is spearheading the popularization of electrified and battery electric vehicles and developing a growing range of mobility services, encouraging millions of people around the world to explore the best ways of getting around. The company's brand slogan - 'Movement that inspires' - reflects Kia's commitment to inspire consumers through its products and services.

For more information, visit the Kia Global Media Center at https://www.kianewscenter.com