Driving performance with Visa Cash App Racing Bulls

In Formula One, milliseconds decide outcomes. Teams that can make sense of complexity, trust their data, and act with precision have the edge. That is why the Dynatrace partnership with Visa Cash App Racing Bulls (VCARB) is so powerful. It demonstrates how the same principles that fuel performance on the track are essential for success in digital business.

Shared values of performance obsession

VCARB embodies a culture of performance obsession, where every decision and detail contributes to results on race day. At Dynatrace, we share that same mindset. Our platform helps the world's leading enterprises navigate complexity with AI-powered observability and automation, so they can deliver the innovation their customers expect.

Data as the ultimate differentiator

A modern F1 car generates terabytes of telemetry every race weekend. Thousands of sensors monitor everything from tire temperature to fuel flow. With cars often separated by only milliseconds, every team must translate their competitive data into insight and make the right call at exactly the right moment.

The parallels to business are clear. Enterprises today face similarly complex ecosystems, with millions of data points streaming from applications, infrastructure, and user interactions. Success comes when organizations can unify that data, analyze it in real time, and act decisively.

Bringing the partnership to life

As the official observability and performance analytics partner of VCARB, we celebrate our shared focus on performance and went behind the scenes with the VCARB team to learn more about their focus and determination on and off the track. We invite you to learn more about our technology partnership, captured in our "Data to Drive" video, highlighting our shared values and the role of trusted data in driving results.

These stories showcase the human spirit behind the technology, reminding us that whether on the pit wall, the datacenter, or in the boardroom, performance comes from the combination of data, intelligence, and people working in sync towards a common mission.

VCARB CEO Peter Bayer underscores this when he says, "that's where Dynatrace is extremely helpful, because you (Dynatrace) analyze the data and make sure you are observing the right areas of that data, which is critical for success in F1."

Looking ahead

The Dynatrace + VCARB partnership shows what becomes possible when intelligent automation and performance obsession come together. For VCARB, that means fighting for every fraction of a second on race day. For our customers, it means building the confidence to innovate, adapt, and win in the digital era.

We are proud to support VCARB, and we are excited to continue telling the story of how Dynatrace helps teams on the track and across industries turn complexity into performance.