SAMSUNG GALAXY S25 EDGE AVAILABLE TO PRE-ORDER ON EE’S AWARD-WINNING NETWORK WITH NEW BEYOND SLIM DESIGN AND ENHANCED CAMERA FEATURES

• Samsung's Galaxy S25 Edge, its slimmest Galaxy S Series ever, is available to pre-order from EE shops, EE telesales and EE.co.uk
• Customers who pre order can get a 512GB device for the cost of a 256GB device, plus save up to £336 with EE's introductory offer
• Customers trading in eligible smartphones can save up to £528, in any condition from 13^th May - 30^th June

EE today announced that Samsung's latest Galaxy S25 Series smartphone, the Galaxy S25 Edge, is available to pre-order on the UK's number one network via EE stores, EE tele-sales and ee.co.uk. The latest handset in the Galaxy S25 Series is 30% slimmer than the Galaxy S25 Ultra and made from durable Titanium frame and Gorilla glass ceramic, available in colours Titanium Silver, Titanium Icyblue and Titanium Jetblack.

The Galaxy S25 Edge boasts a 200MP camera with Next Gen ProVisual Engine and improved nightography shooting experience, alongside Galaxy AI camera features including Audio Eraser and Best Face, allowing new ways to create and edit content on the move. It also features the One UI 7 interface, helping to simplify the management of everyday tasks through Galaxy AI features such as cross-app action commands and an evolved Circle to Search*.

Customers can unlock the Samsung Galaxy S25 Edge's full AI potential when paired with EE's AI-powered 5G standalone network. EE's 5G standalone network offers ultra-low latency, faster speeds, greater network capacity.

Samsung Galaxy S25 Edge Pricing
The Samsung Galaxy S25 Edge is available to pre-order from EE on 13^th May on a wide range of plans. Example pricing includes:

• £53 per month, plus £30 upfront with a 25GB per month data allowance on an Essential Plan and a 36-month Flex Pay agreement. Customers can save up to £336 when taking out this plan 13^th May - 30^th June.
• £62 per month, plus £30 upfront with unlimited data on an Essential Plus Plan and a 36-month Flex Pay agreement. Customers can save up to £336 when taking out this plan 13^th May - 30^th June.

EE Samsung Galaxy Trade-in Offers
Customers who trade in an eligible smartphone in any condition with EE will be able to save up to £528 on their new handset:

Example EE trade-in offers include:

• Customers trading in the Samsung Galaxy S24 Ultra 1TB can save up to £22 per month.
• Customers trading in the Samsung Galaxy S24 Ultra 256GB can save up to £20 per month.
• Customers trading in an Apple iPhone 14 Pro Max 512GB can save up to £20 per month.

Double your storage
New and eligible upgrading customers can also get their storage doubled for free if they pre-order a new Samsung Galaxy S25 Edge device between 13^th May - 29^th May. Customers can get 512GB storage for the price of 256GB.

Sim-free purchase
The Samsung Galaxy S25 Edge is also available to pre-order on a sim-free contract from 13th May.

Inclusive Extras
Customers who purchase the new Samsung Galaxy S25 series on an EE All Rounder or Full Works plan can choose an Inclusive Extra benefit as part of their plan, which they can swap every 30 days. Customers on an All Rounder plan can choose from Apple Music, Apple TV+, Netflix Standard with adverts or Google One Premium 2 TB, while those on a Full Works plan can choose Apple One Individual, Netflix Premium, Google One AI Premium, Xbox Game Pass Ultimate, or TNT Sports on Discovery+.

Additionally, those who also take out EE's new home broadband service can unlock market leading mobile monthly savings for their whole household with EE One. This includes being able to add unlimited data SIMs on flexible 30-day subscriptions from just £10.

For more information on the Samsung Galaxy S25 Edge from EE, please visit www.ee.co.uk

For more information, please contact: ee@theacademypr.com

About EE

EE is one of UK's largest subscription businesses, backed by the UK's biggest and fastest mobile network, offering superfast connections in more places than any other operator.

Built on the foundation of decades of mobile and broadband leadership, EE is on a mission to be the most personal and customer-focused technology brand in the UK by playing a more meaningful role in customers' lives, with a suite of exciting products and services open to all UK consumers, available via a new 'EE ID' digital platform.

EE's mobile network continues to receive extensive recognition including UK's best overall network by RootMetrics® every year since 2014, as well as being named Network of the Year at the 2022 Mobile Industry Awards.

EE is committed to offering first class service in the industry and has over 400 stores across the UK. EE remains the only mobile provider to answer 100% of customer calls in the UK and Ireland and was recognised as the UK's Best Large Contact Centre by the UK Customer Experience Awards 2018 and Welsh Contact Centre Awards 2019.

EE was awarded The Sunday Times' Best 100 Companies to Work for in 2018 and 2019, as well as being named Best Employer 2018 by the European Contact Centre & Customer Service awards. EE won Best Repair Service and Best Network Provider at the Mobile Industry Awards in September 2023 and was recognised as the provider that does more than any other to deliver a great service.

EE is part of BT Group's Consumer business unit which provides products and services to all of BT's consumer customers in the UK.

* Circle to Search: Requires network connection. Availability of search functions and its supported apps may vary by country, language and device. Results may vary depending on visual matches.

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