Empire State Development Celebrates Disney And 20th Century Studios’ The Devil Wears Prada 2 Bringing Fashion, Film And More Than $67.9 Million In Economic Activity To New York

Production Supported More Than 1,400 New York Cast and Crew Members, 550 Local Vendors and $45.8 Million in Wages

Filmed Across New York City and Long Island, Sequel Showcases New York's Creative Economy and World-Class Entertainment Industry

Empire State Development (ESD) today celebrated that The Walt Disney Company and 20th Century Studios' production of The Devil Wears Prada 2 brought fashion, film and more than $67.9 million in economic activity to New York State, supporting local workers, small businesses and vendors while spotlighting the state's world-class film and television industry. The highly anticipated sequel supported more than 1,400 local cast and crew members, 550 local vendors and $45.8 million in local wages, with spending that reached businesses and workers across production, wardrobe, props, set dressing, location services, visual effects, post-production and other sectors of New York's creative economy.

"New York has always been the place where creativity, culture and ambition come to life, and The Devil Wears Prada 2 is a perfect example of why our state remains a global destination for film, television and fashion," Governor Hochul said. "Thanks to our Production+ program and New York's Film Tax Credit, we are keeping major productions - and the good paying jobs and investment they bring - right here in New York, while showcasing the unmatched talent, locations and energy that define the Empire State."

Filmed across New York City and Long Island, including activity at Kaufman Astoria Studios in Queens and on-location shoots in Nassau County, The Devil Wears Prada 2 underscores New York's continued leadership as a global destination for entertainment, fashion and creative industries. New York's Production+ program was a key factor in helping secure the sequel for New York, reinforcing the state's ability to attract major, long-term commitments from leading entertainment companies. The Disney and 20th Century Studios sequel spent 46 shoot days in New York and generated direct local spending across a wide range of industries that support the state's world-class production ecosystem.

The Devil Wears Prada 2 generated more than $67.9 million in economic activity in New York, including:

• More than $45.8 million in local wages
• More than 1,400 local cast and crew hires
• 550 local vendors
• More than $3.9 million spent on wardrobe, props and set dressing
• More than $3.7 million spent on location and permit fees
• More than $3 million spent on visual effects and post-production
• 46 shoot days in New York

Empire State Development President, CEO and Commissioner Hope Knight said, "Under Governor Hochul's leadership, New York continues to strengthen its position as one of the world's premier destinations for film and television. The Devil Wears Prada 2 demonstrates how the Film Tax Credit Program attracts major productions that create jobs, support local businesses and generate meaningful economic activity across our communities. From cast and crew to vendors, wardrobe professionals and post-production teams, this sequel showcases the depth of New York's creative economy and the talent that keeps our state at the center of the global entertainment industry."

New York's film and television industry is a major economic engine, supporting thousands of workers and businesses across filming, post-production, equipment rental, transportation, hospitality, catering, construction, and the fashion and design sectors. Projects that choose New York benefit from the state's unmatched combination of iconic locations, experienced crews, world-class soundstage infrastructure, and deep post-production capabilities.

The Devil Wears Prada 2 reinforces New York's unique place at the intersection of fashion, media, and entertainment. With filming centered in New York City and Long Island, the sequel underscores the state's ability to support major projects that call for world-renowned locations, industry-leading talent, and authentic local character.

About the New York State Film Tax Credit Program

New York State's Film Tax Credit Program is one of the most comprehensive film and television incentive programs in the nation, offering a 30% tax credit on qualified costs - with an additional 10% credit available for eligible projects filming in designated Upstate counties. The program, funded at $700 million annually and extended through 2036, supports New York's robust film and television ecosystem, which includes 130 Qualified Production Facilities and more than 500 soundstages statewide.

Recent updates under the FY 2026 State Budget further strengthen the program's competitiveness, including the new Production+ program incentivizing recurring multi-project commitments, the $100 million Empire State Independent Production Program, expanded above-the-line eligibility, and enhanced incentives for post-production, VFX, animation, and musical scoring. Together, these investments attract major films and television projects, drive private-sector growth, and support thousands of jobs across New York's film and television industry. For more information, visit esd.ny.gov.

About Empire State Development

Empire State Development is New York's chief economic development agency, and promotes business growth, job creation, and greater economic opportunity throughout the state. With offices in each of the state's 10 regions, ESD oversees the Regional Economic Development Councils, supports broadband equity through the ConnectALL office, and is growing the workforce of tomorrow through the Office of Strategic Workforce Development. The agency engages with emerging and next generation industries like clean energy and semiconductor manufacturing looking to grow in New York State, operates a network of assistance centers to help small businesses grow and succeed, and promotes the state's world class tourism destinations through I LOVE NY. For more information, please visit esd.ny.gov, and connect with ESD on LinkedIn, Facebook, and X.

Contact:
Emily Mijatovic | [email protected] | (212) 803-3692
ESD Press Office | [email protected] | (800) 260-7313