10/05/2026 | Press release | Distributed by Public on 10/05/2026 11:36
(HARTFORD, CT) - Governor Ned Lamont and the Connecticut Office of Statewide Marketing and Tourism today announced the launch of the Connecticut TV-to-Table Trail, a new statewide culinary tourism experience featuring Connecticut chefs and restaurants that have appeared on national food television programs.
The trail gives food lovers the opportunity to go beyond the screen and experience the places behind the television appearances-from chefs who have won Chopped and Beat Bobby Flay to restaurants featured on Diners, Drive-Ins and Dives, Best Bite in Town, Guy's Grocery Games, Cupcake Wars and other national programs.
"Connecticut chefs have been competing, winning, and getting noticed on national television for years, and now we're giving people a way to experience that talent for themselves," Governor Lamont said. "You can watch these chefs on TV, but there is nothing like sitting down at their restaurants, tasting their food, and discovering the communities they call home. This trail takes the national attention they've earned and turns it into another reason to explore Connecticut."
The trail is being launched today during a special event held at the Stamford Museum and Nature Center and hosted by Connecticut native and James Beard Award-Winning chef, restaurateur, cookbook author and longtime television personality Scott Conant. It will feature chefs from Connecticut who have been featured on various television programs, and the chefs will provide guests with an opportunity to sample their dishes and desserts. Conant will move from station to station, speaking with the chefs about their television experiences, how those appearances impacted their careers, and why they chose Connecticut as the place to build their restaurants and culinary careers.
"Connecticut is my first home and will always be my forever home, so being part of a trail that celebrates the chefs and restaurants putting this state on the national culinary map is especially meaningful," Conant said. "There is incredible talent here, and I'm excited for people to experience it firsthand-and to have a little fun with some of these chefs in the kitchen."
The event will also feature the "TV-to-Table Throwdown," a fast-paced, 15-minute live cooking competition featuring several of the chefs. Competitors will create dishes using Conant's new line of tomato sauce: Martone Street-named for the street in Waterbury where his grandparents live-alongside locally sourced ingredients, with proteins, produce and dairy provided by Shaggy Coos Farm and Creamery (Easton), Silverman's Farm (Easton), and Laurel Glen Farm (Shelton).
The chefs are also cooking for a cause, with each competitor selecting a charity they would like to support. The winning chef in the TV-to-Table Throwdown will earn a $2,000 donation for their selected charity.
Participating organizations include Hands on Hartford, Downtown Evening Soup Kitchen, CT Farm to School Collaborative, Save the Children, Mowat-Wilson Syndrome Foundation, Human Rights Campaign, and Feeding Families Foundation.
The charitable component extends beyond the launch event. Each organization will also be featured through Merch CT, Connecticut's statewide merchandise platform, with 100% of the proceeds from designated merchandise benefiting the participating charities.
While the launch event brings together food, competition and charitable giving, the broader goal of the TV-to-Table Trail is to turn the national visibility of Connecticut's culinary talent into a reason to visit the state.
"Food has become one of the most memorable ways people experience a destination, and Connecticut's culinary scene is one of the state's greatest assets," Ellen Woolf Rubrich, Connecticut's state brand director, said. "What makes TV-to-Table so compelling is that the audience already has a relationship with these chefs-they've watched them compete, followed their stories, and rooted for them on television. This trail takes that familiarity and gives people a reason to experience Connecticut in a completely new way."
Connecticut chefs step out from behind the screen
Today's launch event is featuring culinary talent from across Connecticut, including:
Turning screen time into travel
The Connecticut TV-to-Table Trail is the latest statewide tourism experience developed by the Connecticut Office of Statewide Marketing and Tourism to transform distinctive Connecticut stories, businesses, and cultural moments into reasons to visit.
It follows other similar statewide trail initiatives, including the Connecticut Pizza Trail, the Connecticut Christmas Movie Trail, the Connecticut Oyster Trail, and the Connecticut Haunted History Trail.
The trail model allows visitors to build personalized itineraries around a shared interest while encouraging travel across communities throughout the state.
Recent initiatives have demonstrated the ability of experiential tourism campaigns to generate national attention and increase awareness of Connecticut destinations.
The nationally recognized Pizza Capital of the U.S. helped elevate Connecticut's reputation as a pizza destination. According to Connecticut's latest H2R Brand Perception and Health Study, 60% of the state's target audience recalled seeing, hearing, or reading coverage about Connecticut pizza in 2025, while 62% agreed that Connecticut has great pizza, an increase of 17% over the previous year.
"Trails work because they make discovery easy," Morgan Nyerick, director of the Connecticut Office of Statewide Marketing and Tourism, said. "They give travelers a reason to move around the state, try something new and build an experience around something they already love. With the Connecticut TV-to-Table Trail, that connection is food television-but once people get here, they're also discovering our downtowns, our neighborhoods, our local businesses, and so much more of what makes Connecticut a place these chefs chose to call home."
Tourism continues to grow in Connecticut
The Connecticut TV-to-Table Trail builds on the state's growing focus on experience-driven tourism, creating new reasons for visitors to explore communities, restaurants, and destinations across the state.
That comes as Connecticut continues to attract more travelers. The recent Annual Tourism and Economics report finds that tourism growth in Connecticut more than doubled the national rate in 2025, and the state welcomed 72.2 million visitors during the year-with visits to Connecticut increasing 3.1% over the previous year.
Tourism generated $20.1 billion in total economic impact, including $12.3 billion in direct visitor spending, and supported more than 125,000 jobs statewide. Visitor activity also generated $1.6 billion in state and local tax revenue.
That momentum has continued in 2026. Through June, statewide hotel occupancy increased 4.3%, compared with growth of 1.3% nationally, and a 0.8% decline across New England.
Visitors can explore the Connecticut TV-to-Table Trail at ConnecticutTVtoTable.com.