iHeartRadio Named Title Sponsor for the USA Bobsled/Skeleton Recruitment Series

iHeartRadio Named Title Sponsor for the USA Bobsled/Skeleton Recruitment Series

LAKE PLACID, N.Y. (May 28, 2026) - USA Bobsled/Skeleton (USABS) is excited to announce a new partnership with iHeartRadio, iHeartMedia's free all-in-one live radio, streaming music and podcasting platform, to expand recruitment efforts for the next generation of USA sliders.

As part of the partnership, iHeartMedia will contribute significant on-air and digital marketing support to help promote USA Bobsled and Skeleton recruitment events to a broader audience nationwide and will become the title sponsor for the 2026 Recruitment Series.

Bobsled and skeleton are unique sports because most athletes do not begin their sliding careers until their late teens or early 20s, transferring athletic skills developed in other sports to the ice track.

Each offseason, USABS hosts in-person recruitment events, as well as a virtual combine, to identify new talent. Athletes participating in the 2026 iHeartRadio USA Bobsled/Skeleton Recruitment Series are tested in a variety of skills, including:

• 40-yard sprint
• Broad jump and vertical jump
• 5-10-5 pro agility shuttle
• Kneeling power ball toss
• 20-yard resisted sprint

No prior sliding experience is required to participate.

Top-performing athletes identified through combine testing are invited to Lake Placid, New York, for Rookie Camp, where they further develop their skills and have the opportunity to push a sled on ice for the first time.

Through this partnership, iHeartRadio will play an active role in helping USABS recruit the next generation of champions for the USA. The collaboration provides a valuable opportunity to introduce bobsled and skeleton to a broader audience as the organization continues its mission to recruit world-class talent and win medals for the United States on the world stage.

"Having iHeartRadio as the title sponsor of the USA Bobsled/Skeleton Recruitment Series is a game-changing partnership for our organization. Their incredible reach will help us introduce bobsled and skeleton to new audiences, inspire talented athletes to explore these sports, and identify the next generation of USA competitors," shared Aron McGuire, CEO of USABS.

"We're proud to partner with USA Bobsled and Skeleton to help amplify their recruitment efforts nationwide," said Michael Biondo, President of Business Development and Strategic Partnerships for iHeartMedia. "This is an incredible opportunity to inspire new athletes and support the future of the USA team."

For more information, visit USABS.com/recruitment.

About USA Bobsled & Skeleton

USA Bobsled & Skeleton (USABS) is the national governing body for bobsled and skeleton in the United States. USABS is responsible for the recruitment, development, training, and support of athletes from grassroots through elite international competition. For more information, visit USABS.com or follow the team's journey on Instagram (@USABS), Facebook (USA Bobsled/Skeleton), and TikTok (@usabobsledskeleton).

About iHeartMedia, Inc.

iHeartMedia, Inc. [Nasdaq: IHRT] is the leading audio media company in America, with nine out of ten Americans listening to iHeart broadcast radio in every month. iHeart's broadcast radio assets alone have a larger audience in the U.S. than any other media outlet and over four times the ad-enabled audience of the largest digital only audio service. iHeart is the largest podcast publisher according to both Podtrac and Triton, with more downloads than the next two podcast publishers combined, has the most recognizable live events across all genres of music, has the number one social footprint among audio players, has the highest-reach and most engaged influencers, and is the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia.com for more company information.