BTS Group Holdings pcl

03/20/2026 | News release | Archived content

BTS Group Continues “Heroes Give” Campaign for the 3rd Consecutive Year, Donating Used Desk Calendars and Supporting Educational Materials for Visually Impaired Students

On 20 March 2026, at the Educational Technology for the Blind Center, part of the Foundation for the Blind in Thailand under the Royal patronage of H.M. the Queen, Mr. Sumit Srisantithum, Member of the Sustainability Committee of BTS Group Holdings Public Company Limited (BTS Group), together with executives from across the BTS Group, including Ms. Soraya Satiangoset, Acting Chief Executive Officer and Chief Financial Officer of Rabbit Holdings Public Company Limited, Ms. Sinatta Kiewkhong, Director of Investor Relations and Sustainability of BTS Group Holdings Public Company Limited, Mrs. Sununya Srinoikhao, Director of Human Resources of VGI Public Company Limited, Mrs. Ratprapa Krasaesin, Director of Human Resources of Rabbit Group, and Mr. Niyot Masavisut, Advisor to the Chief Executive Officer of Prime Zone Asset Management Company Limited, led a team of employee volunteers to deliver over 60,000 used desk calendars. These calendars were generously donated by employees, BTS SkyTrain passengers, organisations located near BTS stations, and members of the general public. In addition, BTS Group contributed THB 200,000 to support the development of educational materials for visually impaired students. The donation was officially received by Ms. Chanidapa Petruk, the Director of the Educational Technology for the Blind Center.

The "Heroes Give" campaign is an annual initiative organised by BTS Group to collect used desk calendars and has been carried out continuously each year. In 2026, prior to delivering the donated calendars, BTS Group implemented a systematic sorting process to ensure their suitability for further use. Employee volunteers from across the Group were invited to participate in the activity, promoting staff engagement in creating social value. This initiative reflects the company's strong commitment to advancing quality education alongside environmental stewardship for the long-term benefits of society. It is also aligned with the company's strategic direction in Corporate Social Responsibility (CSR).

In addition, BTS Group participated in recording audiobooks (storytelling) and producing Braille books to promote learning and enhance educational opportunities for visually impaired individuals nationwide. These efforts aim to expand access to knowledge through audio content while increasing the availability of Braille materials. At the same time, BTS Group provided financial support for the development of educational media for visually impaired students, specifically a Thai-English alphabet matching game. This learning tool has been designed in alignment with Braille literacy and tactile learning methods, with the objective of enhancing both the diversity and engagement of educational materials while addressing the limitations of existing resources.

This initiative is expected to strengthen sensory-based learning skills, improve the quality of educational media, and support visually impaired students in developing imagination and comprehension more effectively. It also aims to make learning more enjoyable and motivating, while enabling students to process information and understand the shapes and details of alphabets in a more tangible manner. Ultimately, the initiative contributes to reducing educational inequality and promoting equal access to education for visually impaired individuals.

BTS Group Holdings pcl published this content on March 20, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on April 03, 2026 at 07:23 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]