American Express debuts a high-octane lineup of experiences at the FORMULA 1 QATAR AIRWAYS BRITISH GRAND PRIX 2025

At the Amex Fan Experience on-site in the Formula 1^® Fan Zone, fans can:

• Take the quiz to determine their racing style and ultimate Driver Persona. From the bold to the technical, smooth to strategic, guests will learn what their driving style might say about them.
• Take their place at the pit wall and compete on the virtual track with a Driver Evaluation, which tests fans Formula 1® knowledge to win prizes.
  
• Record their very own Driver Intro with state-of-the-art visuals and effects that replicates the iconic opening titles of race weekend.
• Keep the memories of race day alive for years to come with the Livery Designer to create a personalised dream car livery design to take home on a postcard.
• Pop into the Postcard Express to post a message to a loved one, anywhere in the world, courtesy of Amex.
• Customise their race day look at the Amex Pickup Zone by choosing from one of six complimentary racing patches based on iconic motifs including a chequered flag, trophy and vintage racing car.
• Get race ready as their very own life-sized driver action figure in an F1® Starter Pack for the ultimate social media moment.

And elsewhere around the track:

• Fans can put their Formula 1® knowledge to the test by visiting the Amex More Machine near Woodcote Corner for a chance to win exciting prizes when correctly answering a trivia question, including tickets to a tour of the bustling Formula 1® Paddock, handy race-day essentials like binoculars and picnic blankets, and even tickets to The Championships, Wimbledon or American Express presents BST Hyde Park.

Exclusively for Amex^® Cardmembers:

• 2025 will see the introduction of the Amex® Race Radios available for Cardmembers to tune into commentary from around the track. Cardmembers can pick up a radio at an Amex Race Radio Tower and drop off at the Amex Radio Recycling Towers once the action is over. Subject to availability, while stocks last. Available to non-Cardmembers at selected times, see onsite for details.
• Cardmembers can benefit from access to Amex Fast Lanes and bypass the queue at select experiences and merchants in the F1® Fan Zone.
• Locally produced gifts from local small businesses at the Shop Small store. Subject to availability, while stocks last.
• 10% back when spending at the Official Formula 1® Merchandise stores, for up to £10. Enrolment via the Amex® App or at any of the onsite kiosks and the Amex Fan Experience.
• American Express® Cardmembers will also be able to access Amex Presale Tickets to the Formula 1® British Grand Prix 2026, which will include Hospitality tickets offering superb cuisine prepared by award-winning chefs and Grandstand tickets offering some of the best track views. At select races, while supplies last.

Aaron Burke, Vice President, Global Brand Partnerships & Experiences at American Express said: "Formula 1® has seen a significant rise in global popularity, specifically among young audiences, that's why we're thrilled to be expanding our partnership to bring motorsport fans closer to the on-track action at this year's British Grand Prix. At Amex, we understand what fans want from live events and are backing them to help make every event more meaningful. At Silverstone, this includes special touches like our Amex Radios to help our Cardmembers can stay tuned into what's happening on the track and a host of interactive experiences for all fans to enjoy in the Amex Experience and around the track."

Notes:

View the full terms and conditions.

View and download images from the event: Event photo gallery.

ABOUT AMERICAN EXPRESS EXPERIENCES ^®

Through Amex Experiences®, Cardmembers have access to presale tickets, as well as some of the best seats and exclusive offers at some of the UK's most sought-after entertainment events via partnerships with a range of institutions including AEG (BST Hyde Park, All Points East & The O2 arena), All England Lawn Tennis Club (The Championships, Wimbledon), Formula 1®, Brighton & Hove Albion Football Club, Somerset House (Somerset House Summer Series), The British Film Institute and the National Theatre. Amex Experiences is just one example of the powerful backing that American Express provides its Cardmembers.

ABOUT AMERICAN EXPRESS

American Express (NYSE: AXP) is a global, premium payments and lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services and experiences that enrich lives and build business success.

Founded in 1850 and headquartered in New York, American Express' brand is built on trust, security, and service, and a rich history of delivering innovation and Membership value for our customers. With a hundred million merchant locations on our global network in over 200 countries and territories, we seek to provide the world's best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations.

For more information about American Express, visit americanexpress.com, americanexpress.com/en-us/newsroom/, and ir.americanexpress.com.

MEDIA CONTACT

For more information, interviews or images please contact Havas Red on behalf of American Express: [email protected]