INSPIRED ENTERTAINMENT GOES LIVE WITH BET365 IN MEXICO WITH EXCLUSIVE GAME LAUNCH

September 24, 2024 - Inspired Entertainment, Inc. ("Inspired" or the "Company") (NASDAQ: INSE), a leading provider of B2B gaming content, systems, and solutions, is excited to announce its supply arrangements with its long-time partner, the leading online gambling operator bet365 are expanding into Mexico. This collaboration will allow bet365's Mexican customers to enjoy the worldwide exclusive debut of the slot game Sticky Stacked Fire 7s.

The Sticky Stacked Fire 7s game will serve as a hallmark of bet365's operations in Mexico, always striving to offer customer the best range of content possible. In addition to this marquee title, Inspired is set to go live with a portfolio of 50 games upon launch, reinforcing its commitment to delivering innovative and engaging gaming experiences.

With this expansion into Mexico, Inspired continues to solidify its presence in partnership with bet365, where it is already live in eleven bet365 markets.

"Today marks a significant milestone for Inspired as we deepen our partnership with bet365. We are thrilled to bring the Sticky Stacked Fire 7s game to players in Mexico, along with an impressive lineup of 50 games at launch," said Brooks Pierce, President and CEO of Inspired. "We remain committed to providing exceptional gaming experiences, and we believe this expansion will resonate well with players in the region."

"We are thrilled to extend our partnership with Inspired into Mexico," said the spokesperson at bet365. "The exclusive launch of the Sticky Staked Fire 7s game underscores our commitment to delivering unique and thrilling gaming experiences for our players. We are confident that Inspired's games will resonate with our Mexican audience just as they have in other markets."

As the gaming landscape continues to evolve, Inspired and bet365 are poised to deliver cutting-edge gaming solutions that cater to the growing demand for online entertainment in Mexico.

About Inspired Entertainment, Inc.

Inspired offers an expanding portfolio of content, technology, hardware and services for regulated gaming, betting, lottery, social and leisure operators across retail and mobile channels around the world. The Company's gaming, virtual sports, interactive and leisure products appeal to a wide variety of players, creating new opportunities for operators to grow their revenue. The Company operates in approximately 35 jurisdictions worldwide, supplying gaming systems with associated terminals and content for approximately 50,000 gaming machines located in betting shops, pubs, gaming halls and other route operations; virtual sports products through more than 32,000 retail venues and various online websites; interactive games for 170+ websites; and a variety of amusement entertainment solutions with a total installed base of more than 16,000 terminals. Additional information can be found at www.inseinc.com.

Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995, including, but not limited to, statements regarding our ability to bring certain of our products to customers in the various markets in which we operate and execute on our strategic plan, statements regarding expectations with respect to potential new customers and statements regarding our anticipated financial performance. Forward-looking statements may be identified by the use of words such as "anticipate," "believe," "continue," "expect," "estimate," "plan," "will," "would" and "project" and other similar expressions that indicate future events or trends or are not statements of historical matters. These statements are based on Inspired management's current expectations and beliefs, as well as a number of assumptions concerning future events.

Forward-looking statements are subject to known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside of Inspired's control and all of which could cause actual results to differ materially from the results discussed in the forward-looking statements. Accordingly, forward-looking statements should not be relied upon as representing Inspired's views as of any subsequent date. You are advised to review carefully the "Risk Factors" section of Inspired's annual report on Form 10-K for the fiscal year ended December 31, 2023, and subsequent quarterly reports on Form 10-Q, which are available, free of charge, on the U.S. Securities and Exchange Commission's website at www.sec.gov. Inspired does not undertake any obligation to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as required by law.

About bet365

At bet365, we don't do ordinary.

The original pioneers of In-Play betting, our world-class proprietary product now extends to 96 sports and over 1,100,000 live streams to 100 million customers worldwide.

Our global brand is powered by more than 9,000 employees with offices in the UK, USA, Gibraltar, Malta, Australia, Colombia, and Bulgaria.

Cultural and linguistic zones from over 150 global territories are serviced using geo-specific content and 21 different languages to enhance the customer experience, which is further improved through the offering of 23 different deposit currencies and 47 payment methods.

bet365 Live Casino offers unparalleled excitement with over 120 live casino tables, attracting over 200,000 players each week. Players can enjoy a wide range of live games, including Blackjack, Roulette, Baccarat, and many more, streamed in real-time for a fully immersive experience.

bet365 Games is the home of gaming excitement, offering a wide range of slots to choose from, including multi-layered jackpots, classic-style fruit games, and the latest innovative titles.

bet365 is committed to Safer Gambling. bet365 has a range of useful tools to help customers stay in control of their gambling that can be found at https://juegoresponsable.bet365.mx/es

Let your fun be your decision. Play responsibly with the main purpose of entertainment, fun and recreation. Gambling is prohibited for minors. SEGOB Permit DGJS/DCRCA/P-01/2018

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