07/03/2026 | Press release | Archived content
3 July 2026
HSBC opened a new Wealth Center at 430 Park Avenue on June 22, 2026, replacing the previous Park Ave location. Over three days of events, HSBC brought together clients, colleagues, and media to celebrate a space designed to help clients progress towards their financial goals, supported by global insights, local expertise, and trusted relationships.
The events culminated in the launch of HSBC's latest research exploring the relationship between investors and artificial intelligence.
Wealth Centers are a key part of HSBC's wealth proposition in the US: purpose-built environments for clients to discuss their ambitions and plans for the future, as well as access a breadth of global capabilities.
"We have a great presence in the US and are continuing to grow," said Jeff Papa, US Head of Distribution, IWPB. "We have wealth centers in South Florida, D.C., New York, Los Angeles, San Francisco, and Seattle. We are adding Houston and San Diego next year to our footprint and continuing to be where our clients are around the globe as they rely on the US"
On the first event day, HSBC welcomed employees into the new space with opening remarks from Racquel Oden, US Head of International Wealth, Premier, and Premier Banking, alongside Jeff Papa, Didi Nicolas, Northeast Regional Head of IWPB, and Tom Zippilli, Northeast Region Market Manager. They reflected on the role of Wealth Centers across the U.S. and the importance of bringing the HSBC wealth experience to life through client conversations and relationship-led support.
"Our Wealth Centers enable a deeply personal approach to understanding clients' needs, identifying the right solutions, and guiding them through their financial journeys while always keeping their goals and objectives front of mind," said Nicolas.
The second day welcomed clients for an introduction to the new center and a discussion on HSBC's newly released research on investors and AI. Oden and Jose Rasco, CIO for the Americas, shared insights into how AI is influencing financial planning and decision-making while underscoring one of the report's most important findings: technology may accelerate information and analysis, but clients still look to trusted professionals for perspective, clarity and the confidence to act.
"One of the most surprising findings in the report really talks about the fact that our clients are embracing AI, but it isn't about AI versus physical advice. It's AI and advice," Oden said. "Our ability to embrace information coming in from an AI standpoint allows us to embrace innovation, but more importantly, continue to serve our clients through our advice model."
Clients also enjoyed a range of food representing the cultures of HSBC's international markets - including Asia, Latin America, the U.S., the UK and Europe, and the Middle East - reflecting HSBC's global network and the diversity of the clients and communities we serve.
The third day brought together members of the media to explore the research findings and the outlook for wealth in an increasingly AI-enabled world. Attendees included journalists from outlets such as Bloomberg, Barron's, Business Insider and Forbes, who heard directly from Oden and Rasco on how investors are adopting AI tools while continuing to rely on financial professionals for decision support.
The Park Avenue Wealth Center opening underscores HSBC's continued commitment to relationship-led wealth management, combining technology, insights and human expertise to help clients navigate change and plan with confidence.
"HSBC delivers value to clients with our global footprint, and that global footprint plays a role in terms of products, services, and locations we sit in and what we provide," Rasco said.
About HSBC
HSBC Holdings plc, the parent company of HSBC, is headquartered in London. HSBC serves customers worldwide from offices in 56 countries and territories. With assets of US$3,306bn at 31 March 2026, HSBC is one of the world's largest banking and financial services organisations.
HSBC Bank USA, National Association (HSBC Bank USA, N.A.) serves customers through International Wealth and Premier Banking (IWPB) and Corporate and Institutional Banking (CIB). Deposit products are offered by HSBC Bank USA, N.A., Member FDIC. It operates Wealth Centers in: California; Washington, D.C.; Florida; New Jersey; New York; Virginia; and Washington. HSBC Bank USA, N.A. is the principal subsidiary of HSBC USA Inc., a wholly owned subsidiary of HSBC North America Holdings Inc.
For more information, visit: HSBC in the USA