Seeker Music Group closes $267m ABS to fuel growth, scale catalog

Los Angeles, March 24th, 2026 - Seeker Music Group, the creator-led music rights, publishing, and record company led by award-winning songwriter and creative executive Evan Bogart - with backing from international savings and investment business M&G - has successfully closed its inaugural $267 million ABS (Asset Backed Securitization). Backed by Seeker Music's portfolio, the notes were rated by Fitch, Kroll, and S&P.

Arranged by M&G's Structured Finance team, the deal enables Seeker to continue expanding its music catalog, invest in creative talent and modernize rights management through technology, while providing M&G's clients with diversification, uncorrelated returns and growth opportunities.

Since 2020, Seeker has grown into one of the industry's most distinctive and innovative music companies, built on the belief that music is both a cultural asset and a long-term driver of value. Worth in excess of $400 million, its catalog of more than 19,000 copyrights and master recordings includes songs written and recorded by Beyonce, Christopher Cross, Drake, The Go-Gos, Jay Sean, J-Kwon, Joan Jett, Lewis Capaldi, Miley Cyrus, One Direction, Run the Jewels, SWV, and more.

One of the many strategies that sets Seeker apart is its creator-led, active approach to catalog reinvention. A signature Seeker program, dubbed "Samplémoose," is its work with songwriters, artists and producers to reimagine or 'flip' classic songs and IP from its catalog into brand-new hits made for new audiences. Some of Seeker's successes in transforming legacy songs into new breakouts include Shaboozey's recording-breaking "A Bar Song (Tipsy)," which reimagines elements of Seeker's catalog cut "Tipsy" by J-Kwon, and its 2025 reinterpretation of JoJo's 2006 track "Too Little Too Late" into "2 Little 2 Late," performed by Levi featuring Mario.

Beyond generating and releasing new music, Seeker is also known for bringing its catalogs to all-time high listenership by finding creative ways to get its existing music to new fans. In addition to its work with flips (which includes hosting flip-focused, industry-renowned songwriting camps), Seeker also places special emphasis on its creative, interactive social media campaigns, fan building and fan clubs, multimedia creations such as fresh and original music videos for older songs, and direct to consumer releases targeted towards superserving fan communities. Together, these tactics have brought catalogs like Christopher Cross' to record streaming numbers, and like Run the Jewels' and Joan Jett's' to even greater cultural relevance with new fans.

Evan Bogart, Chief Executive of Seeker Music, said: "This is an important moment for Seeker and for the music we champion. This partnership is the fuel behind our mission to transform how music rights are managed, valued and celebrated. Together with M&G, we've created a home where songs and legacies get the respect they deserve - and this capital empowers us to move even faster. We're expanding our creative footprint and proving that a creator-led model is the future of music rights management and the standard the modern industry demands."

Stéphane Rummelhard, Director, Head of Royalties and Asset-Based Equity at M&G, said:

"This transaction reflects the increasing sophistication of music royalty financing and its evolution as a long-term asset class. By applying institutional grade structuring to high-quality music IP, we're enabling Seeker to finance its growth in a way that supports the long-term stewardship of catalogues, continued investment in creativity, and the ability for songs to reach new audiences over time."

Barclays acted as sole structuring and lead placement agent, with MUFG serving as joint placement agent.

"Congratulations to Seeker Music Group and M&G on this exciting milestone. This transaction, rated by Fitch, Kroll and S&P, not only finances Seeker's existing catalog but is also structured to provide additional capacity to fund assets in its near-term pipeline," said Salina Sabri, Managing Director at Barclays. "The strong market reception underscores continued investor demand for music-backed financings."

About Seeker Music

Led by Chief Executive and award-winning songwriter Evan Bogart ("Halo"), Seeker Music has taken a creator-first, creator-led approach to records, rights management, and music publishing since it was established in 2020 with backing from international savings and investment business M&G. Their over 17,000+ copyright-strong catalog includes everything from the work of Joan Jett, Christopher Cross, Run The Jewels, Jon Bellion and Charlotte Caffey (of the Go-Go's), to Mozella ("Wrecking Ball"), John Ryan (One Direction), Phil Plested (Lewis Capaldi), Brian Lee ("Havana"), Mark Morrison ("Return Of The Mack"), Future Cut (Lily Allen), Jay Sean ("Down") and J-Kwon's "Tipsy," which has been interpolated into the second longest-running Billboard #1 song of all time, the GRAMMY-nominated "A Bar Song (Tipsy)," and many more.

Seeker was named #2 on Fast Company's list of Most Innovative Music Companies 2025. Alongside Bogart, the company is led by an executive team consisting of Chief Rights and Royalties Officer Jennifer Blakeman, Chief Creative Officer Steven Melrose, General Counsel Dan Stuart and Chief Financial Officer Todd von Mende, and works with a Board chaired by John Smith (BBC, Burberry), and including M&G Investments.

About M&G Investments

M&G Investments is part of M&G plc , a savings and investments company with £375.9 billion of assets under management (as at 31 December 2025). M&G plc has customers in the UK, Europe, the Americas and Asia, including individual savers and investors, life insurance policy holders and pension scheme members.

For nearly nine decades M&G Investments has been helping its customers to prosper by putting investments to work, which in turn creates jobs, homes and vital infrastructure in the real economy. Its investment solutions span equities, fixed income, multi asset, cash, private debt, infrastructure and real estate.