GMA - Georgia Municipal Association

01/25/2026 | Press release | Distributed by Public on 01/25/2026 14:10

Carrollton Hosts Georgia Cities Foundation Heart and Soul Downtown Workshop

The city of Carrollton recently hosted the Heart and Soul Downtown Workshop in partnership with the Georgia Cities Foundation (GCF) and the Harold F. Holtz Municipal Training Institute. The training institute is operated through a partnership between the Georgia Municipal Association (GMA), and the University of Georgia's Carl Vinson Institute of Government (CVIOG). This workshop provided participants with the opportunity to view actual plans, including the Renaissance Strategic Visioning Plan (RSVP), and projects with officials from the city of Carrollton discussing their downtown revitalization efforts, success stories, and lessons learned. The workshop utilized city officials and downtown practitioners who had first-hand experience with downtown development and explored their project funding resources.

Carrollton's Mayor, Betty Cason said, "The city was honored to host this year's Heart and Soul Workshop and tour. It is always rewarding to showcase our city to colleagues from around the state. In Carrollton, we firmly believe that a strong city core and a good team to implement projects is critical to the overall success of any community."

Participants heard presentations focusing on Carrollton's Tax Allocation District (TAD), their Downtown Master Planning Process, Public/Private Partnerships, and Georgia Cities Foundation and Georgia Department of Community Affairs downtown financial incentives.

Following presentations at Carrollton's Center for the Arts, Marketing and Communications Director April Saunders and Main Street Program Coordinator Alyson Moffit provided a walking tour for attendees highlighting the following areas of downtown Carrollton:

  1. Downtown square and businesses
  2. The Amp (downtown amphitheater)
  3. Amphitheater Park
  4. Redevelopment of downtown alleyways into cool gathering spots
  5. Local Ties Brewing Company
  6. Dream City Brewing Company
  7. Neighborhood right off the square
  8. The historic Depot on Bradley

Following the tours, workshop attendees commented that they enjoyed seeing the finished projects that they had previously viewed in the presentation.

UGA's CVIOG Creative Design Specialist, T. Clark Stancil with the RSVP program said, "Carrollton's downtown economic development approach to support small, locally owned businesses is an essential pillar of sustainable economic development. The kind of investments in community infrastructure that small businesses need such as sidewalks, street trees, water, sewer, Wi-Fi, parks, also support the quality of life for residents and create economic opportunities. This is a community and economic development approach that focuses on people and places. It has led to Carrollton having a thriving downtown.

The city of Carrollton's redevelopment activities have taken time, but the city has seen a lot of success in the following areas:

  • New Businesses and Development: The area around Adamson Square has seen the opening of various new businesses, including premium restaurants, diverse shops, local galleries, and breweries. The city has proactively worked with developers to refurbish historic properties.
  • Major Mixed-Use Projects: A $58 million mixed-use development at a key downtown gateway is under way through a public-private partnership. This project will add a hotel, conference center, restaurant, retail, residential space and a parking deck, more than doubling the city's capacity for hosting events and attracting new residents.
  • Vibrant Community Hub: The development of the AMP at Adamson Square, a covered amphitheater, has been a major success, hosting a full calendar of concerts, movie nights, and special events that serve as a central gathering place.
  • Enhanced Walkability and Infrastructure: The city has implemented "Complete Streets" policies and master plans to improve pedestrian safety, increase walkability, and provide multi-modal transportation options. Infrastructure upgrades include wider sidewalks, new sitting areas and repaved streets. Because of the city's efforts, they received the "Live, Work and Play" award in 2019, in which GMA and Georgia Trend recognizes cities making positive impacts on their communities through quality-of-life initiatives.

The commitments from local elected officials, city staff, and citizen-lead committees have all worked together to remake downtown a thriving place to live, work, play, shop, eat, drink, vacation, build, and invest.

GMA - Georgia Municipal Association published this content on January 25, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on January 25, 2026 at 20:10 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]