Inuvo Reports Fourth Quarter and Full Year 2025 Results (Form 8-K)

Inuvo Reports Fourth Quarter and Full Year 2025 Results

Company Advances Strategic Transition, Expands IntentKey®, and Provides 2026 Outlook

Management to host conference call at 4:15 PM ET, Thursday, March 5, 2026

LITTLE ROCK, AR, March 5, 2026 - Inuvo, Inc. (NYSE American: INUV), a leader in artificial intelligence-driven advertising technology, today announced financial results for the fourth quarter and full year ended December 31, 2025.

Key Developments in 2025

"The programmatic media landscape is undergoing sweeping transformation, and we are positioning the Company to thrive as we navigate through the new agentic era of AI," said Rob Buchner, Chairman and Chief Executive Officer. "To that end, 2025 was a pivotal year as the company executed a deliberate strategic transition toward sustainable and compliance-aligned growth. While this will constrain near-term revenue and margins, it is believed that our disciplined decision-making around Platform mix and client requirements will reinforce the long-term stability of our business and ultimately deliver greater shareholder value."

Mr. Buchner continued:

"The company enters 2026 with greater confidence, a refined focus on high-value Agency and Brand partnerships, and continued differentiation through our IntentKey AI technology. Our organization is better positioned to capture demand from evolved marketers seeking intelligent, privacy-forward solutions that deliver outsized returns."

Financial Results for the Fourth Quarter and Full Year 2025

Net revenue for the fourth quarter of 2025 was $14.3 million, down from $26.2 million for the same period in 2024, driven by the aforementioned strategic Platform reset, which primarily impacted the fourth quarter. Net revenue for the full year 2025 increased to $86.2 million from $83.8 million in 2024, reflecting growth in the first nine months of the year from both Platform and Agencies and Brands. Full year revenue was impacted by the fourth quarter strategic reset, which impacted Platforms.

Gross profit declined year-over-year for both the fourth quarter and full year 2025, driven by the fourth quarter strategic Platform reset. Gross profit margins for the fourth quarter and full year ended December 31, 2025, were 66.4% and 74.5%, respectively, compared to 83.1% and 85.6%, respectively, for the same periods last year. The decrease in gross margin primarily reflected a change in revenue mix within our Platform products.

Operating expenses for the fourth quarter of 2025 decreased 50.2% to $10.7 million, compared to $21.5 million for the same period last year. For the full year 2025, operating expenses totaled $70.9 million, compared to $77.3 million in 2024, a decrease of 8%. These lower operating expenses were primarily the result of a decrease in marketing costs driven by a decline in revenue from our largest client in the second half of 2025.

Other income for the full year 2025 was $1.9 million reflecting $1.1 million of IRS refunds received in the first and second quarters and approximately a $700 thousand refund in the fourth quarter from a partner relating to a prior period.

Net loss for the fourth quarter of 2025 was $0.6 million, or $0.04 per basic and diluted share, compared to net income of $0.1 million, or $0.01 per basic and diluted share, for the same period last year. Net loss for the full year ended December 31, 2025, totaled $5.1 million, or $0.35 per basic and diluted share, compared to net loss of $5.8 million, or $0.41 per basic and diluted share, for the same period last year. For the full year 2025, adjusted EBITDA was a loss of $1.2 million compared to a loss of $0.8 million for the same period last year.

Liquidity and Capital Resources

As of December 31, 2025, the Company had $2.8 million in cash and cash equivalents and $6.7 million in availability under its working capital facility.

In January 2026, the Company added to its liquidity from the issuance of a $3.3 million convertible note and proceeds of $6.2 million from a class action settlement. The additional capital supports ongoing operations during the strategic Platform reset.

The Company believes its capital resources and borrowing capacity provide adequate liquidity to support current operations and growth initiatives.

2026 Outlook

In 2026, Inuvo is executing on four strategic pillars, intended to drive significant revenue growth and a stronger, more resilient, compounding business:

Conference Call Details:

The Company will host the fourth quarter results call scheduled for today at 4:15 p.m. Eastern Time.

Date: Thursday, March 5, 2026

Time: 4:15 p.m. Eastern Time

Toll-free Dial-in Number: 1-800-717-1738

International Dial-in Number: 1-646-307-1865

Conference ID: 1145199

Webcast Link: HERE

A telephone replay will be available through Thursday, March 19, 2026. To access the replay, please dial 1-844-512-2921 (domestic) or 1-412-317-6671 (international). At the system prompt, please enter the code 1145199 followed by the # sign. You will then be prompted for your name, company, and phone number. Playback will then automatically begin.

About Inuvo

Inuvo, Inc. (NYSE American: INUV) is a disruptive AI specifically designed for modeling media audiences. IntentKey® AI is a patented technology capable of identifying customer engagement based on real-time media consumption. Our models refresh every 5 minutes and know, with precision, why prospects are interested in a product or brand, in turn, predicting purchase intent 24 hours before legacy programmatic systems can respond to buying signals. Inuvo's language-based AI does not rely on consumer IDs, keeping Inuvo on the vanguard of consumer data privacy. To learn more, visit www.inuvo.com.