Turn Every Event into a Growth Engine with LinkedIn Events

What Customers Are Saying:

"Using the lead generation objective for our event ads allowed us to extend our event's reach and capture high-intent leads from industry-leading companies. Across our campaigns, we drove strong engagement while maintaining a low CPL, all within a very short runtime. We were impressed by how quickly the campaign optimized to deliver leads that converted into opportunities." - Gabrielle Yankey, Growth Marketing Manager at HashiCorp, an IBM company

"Through event boosting, we've reached new audiences and strengthened a community of professionals and organizations dedicated to building cultures of wellbeing. It's helped us expand awareness of our mission and deepen engagement with those shaping healthier, more resilient workplaces." - Chase Sterling, Executive Director at Wellbeing Think Tank

"LinkedIn Live amplified our event far beyond in-person attendance…The setup was low-lift, the team integrated seamlessly with our onsite tech, and execution took just three weeks. The results paid for themselves: we gained powerful retargeting audiences and are already seeing higher down-funnel conversion from these viewers. It truly made our event 10x bigger than we imagined." - Whitney Donaldson, Director, Demand Generation at Impact.com

Learn More: You can learn more about today's announcement here.

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* 2025 B2B Marketer Sentiment Research Methodology

LinkedIn commissioned Censuswide to survey 3,251 B2B marketers (18+) across the UK, USA, France, Germany, Spain, Brazil, UAE, Netherlands, Singapore, India, Australia, Italy, and Sweden. The data was collected between April 22 - May 6, 2025. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct and ESOMAR principles. Censuswide is also a member of the British Polling Council. All agree statements combine 'Strongly agree' and 'Somewhat agree' responses.

**Based on 2025 internal watch data