Smarter Web Company 'MORE' Preferred Share London Stock Exchange Main Market IPO

Orrick is advising Strand Hanson Limited as sole financial adviser in connection with the proposed London Stock Exchange Main Market initial public offering (IPO) to institutional and retail investors by The Smarter Web Company PLC of a new class of preferred shares with the ticker "MORE".

THE COMPANIES

Strand Hanson Limited is a London-based, independent merchant bank and advisory boutique providing financial and strategic guidance to public and private companies, private equity, and activist investors across global markets.

The Smarter Web Company PLC is the largest London-listed bitcoin treasury company, and its ordinary shares are admitted to listing on the equity shares (commercial companies) category of the Official List of the Financial Conduct Authority (FCA) and to trading on the London Stock Exchange Main Market under the ticker "SWC". It owns and operates digital services businesses focused on web design, development and digital marketing, and its strategy combines the operation and acquisition of cash-generative businesses with a Bitcoin treasury policy.

THE IMPACT

This represents the first proposed preferred share IPO and listing of securities to the non-equity shares and non-voting equity shares category of the Official List of the FCA under the FCA's Public Offers and Admissions to Trading Regulations (POATR) and the Prospectus Rules: Admission to Trading on a Regulated Market (PRM) sourcebook, which came into force in January 2026.

THE TEAM

The Orrick team was led by Ed Dyson and Abigail Parkin.

LEARN MORE

• London Stock Exchange