Trinseo Launches Latex Binders Packaging Materials Resource Hub to Advance Customer Collaboration

As packaging requirements continue to evolve, brands, converters and material suppliers are balancing performance, product protection and cost with growing expectations for recyclability, circularity and more efficient use of resources.

Regulatory requirements are also accelerating change. In Europe, the Packaging and Packaging Waste Regulation establishes new requirements aimed at reducing packaging waste and advancing recyclability, recycled content and reuse, with new recyclability requirements taking effect beginning in 2030.

To help customers explore opportunities within this changing landscape, Trinseo has launched a new Packaging Materials Resource Hub dedicated to packaging technologies and capabilities within its Latex Binders business.

The Hub brings together complementary barrier coating and lamination adhesive technologies, along with technical expertise, development capabilities and resources, in one easy-to-navigate digital destination. By connecting these capabilities around packaging applications and customer needs, the Hub provides a starting point for customers to explore what's possible and identify opportunities for deeper technical collaboration.

"Packaging customers are navigating increasingly complex requirements, making collaboration across the value chain more important than ever," said Arthas Yang, SVP, Latex Binders. "The Packaging Materials Resource Hub gives customers a clearer view of the technologies, expertise and development capabilities available within our Latex Binders business, while creating a direct pathway to engage our teams around their specific packaging development needs."

Explore Technologies, Capabilities and Resources

The Packaging Materials Resource Hub gives customers access to information on:

• Barrier coating technologies for paper-based packaging applications
• Lamination adhesive technologies for packaging structures
• Packaging applications and structures supported by Latex Binders
• Development, testing and pilot-scale capabilities
• Trinseo's Discover, Develop, Validate and Commercialize approach to technical collaboration
• Product and technical literature, case studies, videos and other resources

Customers can explore the areas most relevant to their needs, learn more about Latex Binders' capabilities and connect with technical experts to discuss their specific packaging development needs.
From Digital Discovery to Technical Collaboration

The Hub is designed to make it easier for customers to move from initial discovery to more informed technical collaboration.

Visitors can learn how Trinseo supports packaging development from discovery and development through validation and commercialization, while exploring Latex Binders' development, testing and pilot-scale capabilities that support that process.

For customers exploring paper-based flexible packaging opportunities, a dedicated collaboration pathway allows them to share information about their application, performance requirements and sustainability objectives. These details can help inform further discussions with Trinseo's technical experts about technologies and development approaches that may warrant further evaluation.

The Hub will also continue to evolve. Its Resources section will grow as new product literature, technical content, case studies, videos and other materials become available, providing customers with an ongoing destination for exploring Latex Binders packaging technologies, knowledge and capabilities.

Explore the Packaging Materials Resource Hub and discover how Trinseo Latex Binders can support your next packaging development opportunity.