Reformulation, education, collaboration – the right ingredients for better dietary health

Earlier today, the European Commission published their latest Cardiovascular Health Plan. While the Plan's framing of so-called 'ultra-processed foods' remains ill-thought, the focus on proven solutions - such as enabling industry to accelerate reformulation efforts and improvements on education and health literacy - is positive.

FoodDrinkEurope looks forward to working with the European Commission to support healthier dietary habits across Europe.

To ensure public policy is science-based, we expect the Plan will follow the outcome of the Commission's study on so-called 'ultra-processed foods' and appropriate impact assessments. We trust this will be a transparent and balanced process that delivers truly positive health outcomes.