Beauty Adhesives in Europe | Adhesives manufacturing company

Beauty Adhesives in Europe

Meeting EU regulations, brand values, and market trends with confidence

Europe is one of the most sophisticated and demanding beauty markets in the world. With strict regulations, fast-moving trends, and discerning consumers, beauty brands across the EU face both incredible opportunities and unique challenges - especially when it comes to adhesives.

At H.B. Fuller Beauty, we help brands navigate the European beauty space with confidence by providing safe, compliant, high-performing adhesive solutions designed for today's consumers and tomorrow's standards.

EU Regulations Are Non-Negotiable

The EU Cosmetics Regulation sets a high bar for product safety, ingredient transparency, and consumer protection. Our adhesive formulas are:

• Compliant with EU Regulation 1223/2009
• Free from substances prohibited under Annex II
• Formulated without added formaldehyde or natural rubber latex
• Toxicologically tested using non-animal methods with the flexibility to support additional testing as needed
• Supported with full documentation for safety assessments to support your registration process
• We help you meet regulatory demands with confidence

Clean, Conscious, and Consumer-Approved

Today's EU consumers want more than performance - they want purposeful products. They're looking for:

• Vegan, cruelty-free formulas
• Minimalist, safe ingredients
• Long-lasting wear with gentle removal
• Transparent, sustainable practices

Our adhesives are designed to meet these expectations - so you can build trust and loyalty across every market, from London to Berlin.

Local Support for Global Brands

While our R&D is based in the U.S., we offer commercial support in Europe, with a dedicated business development team that understands the regional market, language, and business culture.

That means:

• Faster communication
• Local time zone support
• Guidance on packaging, claims, and regulatory requirements

You're not waiting on late-night emails or flying blind on EU compliance - we're already here, ready to support you.

Shorter Lead Times, Stronger Supply Chains

Many beauty brands are looking to reduce reliance on Asian supply chains and build resilience closer to home. With production in North America and an experienced regulatory team, we deliver:

• Fast, flexible manufacturing
• Proven formulas ready for market
• Agile response to demand shifts and trend evolution
• High quality and traceability

You get all the innovation without the long lead times or uncertainty.

Let's Bond Your Brand for Europe

Whether you're launching your first lash line or scaling a full private-label range, H.B. Fuller Beauty is here to help you create adhesives that perform, comply, and resonate in the European market.

Talk to our team about bringing your beauty vision to life in Europe: [email protected]

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