09/04/2026 | Press release | Distributed by Public on 09/03/2026 23:21
VALHALLA, N.Y., September 4, 2026 - FUJIFILM North America Corporation, Electronic Imaging Division, today announced the launch of its FUJINON XF400mmF4.5 R LM OIS WR (hereafter XF400mm) super-telephoto prime lens, featuring a focal length of 400mm (equivalent to 609mm in the 35mm format) and a bright maximum aperture of F4.5 - delivering some of the highest optical performance in the XF lens lineup.
"When you're making images outdoors, reach matters," said Victor Ha, vice president and general manager, Electronic Imaging Division, FUJIFILM North America Corporation. "You need a lens that gets you close to the action without disturbing the scene or wearing you down over a long day. XF400mm lets photographers stay mobile and react to what's in front of them, and they don't have to trade image quality to do it. With super telephoto lenses, the balance of size and performance is the creative advantage, and XF400mm is exactly that. Lightweight, compact, powerful."
With the addition of XF400mm to the lineup, the range of super-telephoto prime lenses in the FUJINON X Mount family now covers 35mm equivalent focal lengths from 305mm to approximately 762mm. This comprehensive lineup enables photographers to choose the ideal lens for virtually any super-telephoto application, providing exceptional versatility for wildlife, sports, aviation, and more.
FUJINON XF400mmF4.5 R LM OIS WR will be available mid-September 2026 at a Manufacturer's Suggested Retail Price of $3,199.95 USD and $3,899.99 CAD. For more information, visit https://www.fujifilm-x.com/en-us/products/lenses/xf400mmf45-r-lm-ois-wr/.
[1]Lens cap and hood not included
[2]Compliant with CIPA standards. Pitch/Yaw correction performance.
[3]The focus limiter function can be activated using the shooting distance range selector switch.
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of five operating divisions. The Imaging Division provides consumer and commercial photographic products and services, including silver halide consumables; inkjet consumables; digital printing equipment, along with service and support; personalized photo products fulfillment; film; one-time-use cameras; and the popular instax™ line of instant cameras, smartphone printers, instant film, and accessories. The Electronic Imaging Division markets its GFX System and X Series lines of mirrorless digital cameras, lenses, and accessories to provide a variety of content creation solutions for both still and moving imagery. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography, and industrial markets, and also markets binoculars and other optical imaging solutions. The Business Innovation Division offers a full lineup of digital print and toner technologies focused on enabling the digital transformation of businesses and print shops with its offerings of multifunction printers, digital inkjet presses, production toner printers, software, and more. The Industrial Products Division delivers new products derived from Fujifilm technologies including data storage tape products, including OEM and FUJIFILM Ultrium LTO cartridges, desalination solutions, microfilters and gas separation membranes.
For more information, please visit https://www.fujifilm.com/us/en/about/region, go to https://x.com/fujifilmus to follow Fujifilm on X, or go to https://www.facebook.com/FujifilmAmerica to Like Fujifilm on Facebook.
FUJIFILM Corporation is a subsidiary of FUJIFILM Holdings Corporation. FUJIFILM Holdings Corporation, headquartered in Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver innovative products and services across the globe through the four key business segments of healthcare, electronics, business innovation, and imaging with over 70,000 employees. Guided and united by our Group Purpose of "giving our world more smiles," we address social challenges and create a positive impact on society through our products, services, and business operations. Under its medium-term management plan, VISION2030, which ends in FY2030, we aspire to continue our evolution into a company that creates value and smiles for various stakeholders as a collection of global leading businesses and achieve a global revenue of 4 trillion yen (29 billion USD at an exchange rate of 140 JPY/USD). For more information, please visit: www.fujifilmholdings.com.
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