Global LA is partnering with the Hong Kong Trade Development Council and the Western United States Agricultural Trade Association (WUSATA) to organize a USA Pavilion at the 2026 Hong Kong Food Expo PRO trade show. The exhibition will be held August 13-15, 2026, at the Hong Kong Convention and Exhibition Centre. U.S. food and beverage companies are invited to participate in shared booth space at a discounted rate. A webinar series will provide market information, details on WUSATA's FundMatch Program and other funding resources, and regulations and logistical guidance for exporting food products to Hong Kong.