Madison Logic Inc

10/12/2026 | Press release | Archived content

Why Marketing’s Oddest Partnerships Can Make The Most Sense

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Why Marketing's Oddest Partnerships Can Make The Most Sense

Betsy Utley-Marin

Published On: October 12, 2026 1 MIN News

The most effective partnerships aren't always the most obvious. At Advertising Week New York, Madison Logic CEO Keith Turco joined industry leaders for a conversation about the unconventional collaborations reshaping advertising and why bringing different perspectives together can unlock new opportunities for growth. In this latest The Drum feature, B2B Editor Reuben Webb explores why the partnerships that seem unlikely on paper may make the most sense in practice. Read more.

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Madison Logic Inc published this content on October 12, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on October 21, 2026 at 04:33 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]