Barfresh Expands Educational Market Leadership with Major West Coast School District Wins

LOS ANGELES, Jan. 17, 2025 (GLOBE NEWSWIRE) -- Barfresh Food Group Inc. (the "Company" or "Barfresh") (Nasdaq: BRFH), a provider of frozen, ready-to-blend and ready-to-drink beverages, today announced multiple new customer wins on the West Coast education market, adding more than 1,400 schools. Many of these new school district partnerships are already actively serving Barfresh's portfolio of better-for-you smoothie beverages, including its Twist & Go™ carton and bottled smoothie products, to their student populations.

These new schools include our new partnership with Revolution Foods, which serves approximately 900 schools and approximately 200,000 meals a day, and is the second largest school meal provider in California. Their meals are served during breakfast, lunch and supper throughout California and Nevada. Revolution Foods now serve Barfresh Twist & Go smoothies on its breakfast menus. Barfresh product offerings support Revolution Foods mission to serve trusted brands to their schools.

Daphne Roberts, Vice President of Menu and Nutrition at Revolution Foods, shared, "At Revolution Foods, our mission is to ensure every student has access to nutritious, high-quality meals. Barfresh smoothies align perfectly with our standards and have been a welcome addition to our K-12 menu, gaining excitement among students. The convenient grab-and-go format makes it easy for the 900 schools we serve across California and Nevada to offer a delicious and nutritious breakfast to students."

Riccardo Delle Coste, the Company's Chief Executive Officer, stated, "We're excited to announce these significant new partnerships on the West Coast. The successful implementation across many of these 1,400 schools reflects the effectiveness of our expanded sales network and broader product portfolio. With our current penetration at approximately 4.5% of the total U.S. education market - a figure that doesn't yet include our new Pop & Go™ product line - we see tremendous runway ahead for continued expansion. The positive response from these new customers reinforces the strong appeal of our better-for-you product offerings among school nutrition professionals and students alike, who appreciate our ability to deliver convenient, healthy options that meet federal nutritional guidelines while providing great taste."

About Barfresh Food Group

Barfresh Food Group Inc. (Nasdaq: BRFH) is a developer, manufacturer and distributor of ready-to-blend and ready-to-drink beverages, including smoothies, shakes and frappes, primarily for the education market, foodservice industry and restaurant chains, delivered as fully prepared individual portions or single serving and bulk formats for on-site preparation. The Company's single serving, on-site prepared product utilizes a proprietary, patented system that uses portion-controlled pre-packaged beverage ingredients, delivering a freshly made frozen beverage that is quick, cost efficient, better for you and without waste. For more information, please visit www.barfresh.com .

Forward Looking Statements

Except for historical information herein, matters set forth in this press release are forward-looking, including statements about the Company's commercial progress, success of its strategic relationship(s), and projections of future financial performance. These forward-looking statements are identified by the use of words such as "grow", "expand", "anticipate", "intend", "estimate", "believe", "expect", "plan", "should", "hypothetical", "potential", "forecast" and "project", "continue," "could," "may," "predict," and "will" and variations of such words and similar expressions are intended to identify such forward-looking statements. All statements, other than statements of historical fact, included in the press release that address activities, events or developments that the Company believes or anticipates will or may occur in the future are forward-looking statements. These statements are based on certain assumptions made based on experience, expected future developments and other factors the Company believes are appropriate under the circumstances. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the Company. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those indicated or anticipated by such forward-looking statements. Accordingly, you are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date they are made. The contents of this release should be considered in conjunction with the Company's recent filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K, including any warnings, risk factors and cautionary statements contained therein. Furthermore, the Company expressly disclaims any current intention to update publicly any forward-looking statements after the distribution of this release, whether as a result of new information, future events, changes in assumptions or otherwise.

Investor Relations
John Mills
ICR
646-277-1254
[email protected]

Deirdre Thomson
ICR
646-277-1283
[email protected]