Attorney General Formella Announces Lawsuit Against Uber Technologies, Inc. and Uber USA, LLC

Concord, NH - Attorney General John M. Formella announces that the New Hampshire Department of Justice is part of a coalition of U.S. law enforcement agencies that has joined a lawsuit previously filed by the Federal Trade Commission against Uber Technologies, LLC, and Uber USA, LLC, the operators of the popular rideshare and delivery company. The lawsuit alleges that Uber used deceptive enrollment, billing, and cancellation practices in offering its subscription service, Uber One.

"Consumers should not be misled into signing up for subscription services or trapped in recurring charges they do not knowingly agree to," said Attorney General John M. Formella. "This lawsuit alleges that Uber's practices obscured critical information about costs, savings, and cancellation, and New Hampshire is joining our federal and state partners to ensure that companies are held accountable and consumers are treated fairly."

The lawsuit alleges that Uber used a variety of deceptive and unfair practices in offering and selling Uber One subscription services, which Uber promotes as saving money on rides and deliveries. Among other things, the lawsuit alleges that Uber improperly used negative option marketing tactics when it offered free trial subscriptions, a practice that automatically charges consumers if they do not cancel. The lawsuit further alleges that Uber misled consumers about the amounts they could save by subscribing to Uber One and that the company made it extraordinarily difficult to cancel Uber One once enrolled. The complaint also alleges that Uber charged consumers before their billing date, including users whose free trial had not yet ended.

The Attorney General's lawsuit seeks restitution, as well as penalties, costs, and an injunction against Uber for alleged violations of New Hampshire's Consumer Protection Act and the U.S. Restore Online Shoppers' Confidence Act.

The lawsuit is being brought by the Federal Trade Commission, together with the attorneys general of Alabama, Arizona, Colorado, Connecticut, Maryland, Minnesota, Missouri, Montana, Nebraska, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oklahoma, Pennsylvania, Texas, Virginia, West Virginia, and Wisconsin; the District of Columbia; and the people of the States of California, Illinois, and Michigan.

The lawsuit is pending in the United States District Court for the Northern District of California, and trial is currently scheduled for February 2027.

The Consumer Protection and Antitrust Bureau investigates unfair, deceptive or unreasonable practices involving New Hampshire consumers. To file a complaint with the New Hampshire Department of Justice, call the Consumer Protection Hotline at 1-888-468-4454 or file a complaint online at https://www.doj.nh.gov/consumer/complaints.