08/11/2026 | Press release | Distributed by Public on 08/11/2026 12:04
Bengaluru, August 11, 2026: The final countdown is on! With the Amazon Great Freedom Sale ending on August 12, customers have just a few hours left to grab great deals and shop their favorite products before the sale ends. Customers can shop from a wide range of deals, including Limited-Time Deals, Blockbuster Deals, Trending Deals and 8 PM Deals across categories such as smartphones, fashion, beauty, home, kitchen, large appliances, groceries, everyday essentials from top brands such as Samsung, OnePlus, JBL, Sony, Wipro, Sketchers, Philips amongst others. Additionally, they can avail a 10% instant discount on HDFC Bank Credit Card and EasyEMI transactions and up to INR 2,000 cashback rewards along with No-Cost EMI on select Credit and Debit cards. Prime members can unlock more value with additional 6% off on over 2 lakh products. For customers looking for 'delivery in minutes' service that offers tens of thousands of daily essentials ranging from groceries (including fruits & vegetables and frozen food), personal care, fashion & beauty products to small appliances, home & kitchen products and more, delivered to your doorstep in several cities through Amazon Now.
AI-powered discovery for a personalized shopping experience
Amazon India is making shopping simpler and more intuitive this Great Freedom Sale with AI-powered tools designed for faster discovery and smarter decision-making. With Rufus, customers can get personalized recommendations through natural prompts like 'Independence Day ke liye trending kites and sky lanterns under INR 500' or 'Kal ghar pe guests aa rahe hain, quick and easy snacks ke option dikhao' while Lens AI lets customers instantly find products by simply snapping a photo online or offline. Rufus also enables smart price tracking with a 30 to 90-day Price History tracker and sends alerts to complete your purchase when the desired item reaches the price target. Furthermore, features like AI Review Highlights, Quick Learn and Buying Guides further simplify evaluation and visualization, while a more personalized homepage ensures tailored product discovery based on individual preferences.
Here are some trending and exciting deals that customers can enjoy during theAmazon Great Freedom Sale.
Still eyeing that upgrade? Don't miss the blockbuster smartphone deals
From workstation to gaming setup: Last-minute deals on laptops, tablets, audio and more
Catch the best deals on Smart TVs and projectors before the sale ends
Smarter home and even smarter savings on the latest appliances
Supersaver deals are up for grabs
Big savings on home favourites- shop before they're gone
Wardrobe refresh on your mind? These last minutes' deals are worth a look
Make your home smarter and entertainment more immersive with Alexa and Fire TV
Maximize your savings with Amazon Pay
This Great Freedom Sale, customers can save on travel bookings with up to 21% off on flights. New customers get an extra 10% off, up to INR 1,000*. Hotels are available at up to 60% off*, which includes up to 40% off on stays and an extra 5% off for Prime members. Bus bookings are at up to 17% off*, with INR 100 back. Customers get 5% cashback* on shopping, flight and hotel bookings with the Amazon Pay ICICI Bank credit card. The card has zero joining fee and zero annual fee. With Amazon Pay Later, customers can get a credit upgrade*, split purchases into 3 interest-free EMIs* at zero processing fee, or get welcome rewards worth INR 600* on sign-up. Customers can also get up to INR 50 cashback on shopping*. Sending as little as INR 1 via Amazon Pay UPI or paying a credit card bill on Amazon Pay gets them a cashback coupon of up to INR 50 on their next Amazon order of INR 1,000 or more. Mobile recharges get up to INR 50 back*.
About Amazon Prime
Amazon Prime is designed to make customers' life better every single day as it provides the best of shopping, savings and entertainment in one single membership. Members get delivery of tens of thousands of products within minutes or few hours; over one million items delivered same-day; over four million items delivered next-day; and millions more with unlimited, free & fast Prime delivery In India. Prime members get exclusive offers when shopping on Amazon Now such as free delivery when they shop for INR 99 along with additional cashback of INR 200 when they shop for more than INR 1,399. Prime members also earn unlimited 5% cashback on all purchases on Amazon.in using the Amazon Pay ICICI Bank credit card.
About Amazon.in
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence and long-term thinking. Amazon strives to be Earth's Most Customer-Centric Company, Earth's Best Employer and Earth's Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfilment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios and The Climate Pledge are some of the things pioneered by Amazon.
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