Welcoming TELUS Digital to the HubSpot Solutions Partner Eco...

For years, systems integrators built their businesses implementing legacy CRMs for Fortune 500 clients. Now, the most forward-looking enterprises are looking for a modern, agentic alternative, and they're choosing HubSpot.

TELUS Digital is the latest signal. One of the world's largest digital transformation and customer experience companies, with operations spanning nearly 80,000 team members globally, has joined the HubSpot Solutions Partner ecosystem to help enterprise clients implement and scale HubSpot's agentic customer platform.

"Most enterprise AI projects fail not because the technology doesn't work, but because it's bolted onto systems that weren't built for it. What's different about HubSpot is that the AI is already in the workflow," said Kylie Whitman, Global VP, Delivery and Regional Operations at TELUS Digital. "It's also one shared foundation of rich context. We believe this combination will deliver real outcomes for businesses."

We're increasingly seeing large organizations consolidate fragmented technology environments onto a unified platform that offers governance, scalability, and AI embedded directly into existing workflows - without the implementation complexity that defined the previous generation of enterprise CRM.

"Enterprise customers are looking for an AI-first platform that works across every go-to-market motion," said Angie O'Dowd, VP of Partner Ecosystem at HubSpot. "TELUS Digital brings exactly the kind of expertise to help businesses make that shift and start seeing real outcomes."

* HubSpot Q1 2026 Financial Results