McDonald's Corporation

01/09/2025 | Press release | Distributed by Public on 01/09/2025 12:59

CosMc's: A Journey Through the Beverage Galaxy

A Look Back: Where We Started

On December 7, 2023, we kicked off a year of adventure, innovation and exploration.

We officially began testing a new small-format, beverage led concept from the McDonald's universe named CosMc's - a truly out-of-this world experience with its own unique brand and identity- and opened our first location in Bolingbrook, Illinois to an incredible reception.

What had been speculated about for weeks was finally available to the public - and the enthusiasm was undeniable. People lined up for hours, with some fans even flying in from as far as the UK and France, to experience CosMc's. From the Chai Frappe to the variety of the McPops - people could just not wait to try the out of this world menu!

Innovation at Pace: Expanding Our Horizons

CosMc's is another great example of the innovation that McDonald's has always been known for.

In just a little over one year, CosMc's has not only expanded its footprint - with one location in Illinois and six in Texas - but has also increased our overall knowledge of the beverage space allowing us to make thoughtful updates to the menu as the brand and concept has grown. The CosMc's team has been working hard to scale rapidly, generate new and exciting ideas, and keep learning through feedback from fans.

So, what have we learned over this past year?

  • Intergalactic flavors are loved by Earthlings. CosMc's customers have responded positively to the menu and embraced the bold flavors!

- Some of our best-sellers include the Island Pick Me Up Punch, Churro Cold Brew Frappe and the Sour Energy Burst. But don't forget to add the Fruity Popping Boba - which is CosMc's most popular drink customization!