09/17/2025 | Press release | Archived content
September 17, 2025
Graphic Packaging is celebrating success in the 2025 World Beverage Innovation Awards, as their EnviroClip™ Beam multipack created for UK beverage brand Get More Vits has been named Best Packaging Design.
Revealed at drinktec in Munich on 16 September, the hotly contested World Beverage Innovation Awards recognize the very best in global beverage technology and packaging innovation. EnviroClip Beam, adopted by Get More Vits for its four-pack of best-selling vitamin drinks, impressed the judges with its glue-free, paperboard design that minimizes material use versus other multipack formats, its great on-shelf presence, and its ease of recycling in household waste streams.
A true paperboard success story, EnviroClip Beam demonstrates Graphic Packaging's aim of creating packaging innovations that are more circular, more functional, and more convenient than alternatives such as plastic rings and shrink film.
Steve Gould, director, business development for global beverage at Graphic Packaging, said: "EnviroClip Beam is a clear example of how paperboard packaging is delivering real impact in the beverage market. We proudly partner with brands like Get More Vits to bring next-generation multipack formats to market, with a strong focus on packaging that reduces reliance on plastic, streamlines operations, and delivers a great consumer experience.
"We had plenty to shout about at the World Beverage Innovation Awards; not only did EnviroClip Beam pick up gold in the Packaging Design category, but we also secured three finalist listings and a commendation in the Sustainable Packaging category. In such a fiercely competitive market, it's a fantastic reflection not only of our skilled team, but of the range, versatility, and real-world impact of paperboard packaging innovation."
The photo shows Chris Arrigoni, director & co-founder of Get More Vits, receiving the award from Jake Warren, key account executive at Graphic Packaging.
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