Koji Suzuki from Hakuhodo to reveal the keys to driving even more innovation at the Mongolian Marketing Association SMART 2024 Marketing Conference Hakuhodo seminar, “Play With[...]

We are excited to announce that Koji Suzuki, Hakuhodo Strategic Creative Director, will be representing Hakuhodo at the Mongolian Marketing Association's SMART 2024 Marketing Conference. "Play With Your Aspiration. A Key to Rock the World" will shed light on how to unlock innovation and will take place on September 24th from 4:20 PM.

We are in an era of AI that optimizes everything, and the creative industry is no exception. We like to believe that OUR creative is different to AI's. AI is a tool that gathers and logically processes information. However, it's the HUMAN ASPIRATION that has potential to make innovation possible. In this seminar, Koji will introduce creative cases that discovered and tapped into hidden HUMAN ASPIRATION on a quest to change the world.

SMART 2024 Marketing Conference: https://www.smartconference.mn/