Levi & Korsinsky LLP
07/14/2025 | Press release | Distributed by Public on 07/14/2025 14:46
DV Investors Sue Over Ad Fraud Fallout
DoubleVerify told investors it had cracked digital ads. But behind the buzzwords and Meta deals, it was just a bunch of zeros. By early 2025, the stock cratered 70%. Now, investors are suing to recover their losses.
According to the lawsuit, execs hyped their Activation Services as the future of ad targeting. They said growth was strong, rollout was smooth, and big revenue was on the way. The tools DoubleVerify's big tools were really just a big flop and the Company knew it. Even worse, they allegedly charged advertisers for views from bots on data center servers.
Then, the slow burn.
February 2024. guidance slashed. Stock down 21%.
May: another miss. Shares down 39%.
February 2025? Another 36% drop.
To add insult to injury, Adalytics and the Wall Street Journal exposed the Bot view scam.
Now, more investors are joining the lawsuit.
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