11/14/2024 | Press release | Distributed by Public on 11/14/2024 09:33
CHICAGO (NOVEMBER 14, 2024) - Hyatt's award-winning loyalty program, World of Hyatt, in collaboration with Headspace, the world's most accessible and comprehensive mental health platform, today debuts a new exclusive video series, Headspace's Science Behind Sleep, presented by World of Hyatt, extending care for guests and members by providing access to expert and science-backed tips on how to get better sleep while traveling. The new sleep series is available in guestrooms at nearly 400 Hyatt hotels and within the Headspace app beginning today, Nov. 14.
Three-in-four consumers say that sleep quality is the most important factor when traveling and are more likely to take advantage of amenities designed to improve their sleep, based on a recent survey* Hyatt conducted. Filmed at Park Hyatt Aviara Resort, Golf Club & Spa in Carlsbad, Calif., the series explores sleep's vital role in maintaining our overall wellbeing both pre, during and post-trip through a science-based approach. Created in collaboration with World of Hyatt, led by Headspace's Dora Kamau, Meditation and Mindfulness Teacher, and advised by renowned Sleep Expert and Psychologist, Dr. Aric Prather, each episode is infused with scientific research and tips for managing common sleep struggles.
Rest Assured with World of Hyatt & Headspace
Traveling can often stir a whirlwind of emotions - from the anticipatory thrill to the underlying stress of planning. These emotions can significantly impact travelers' sleep once they reach their destination. The series explores practical scientific-backed steps travelers can take before and during their trips to seamlessly transition into a restful state, ensuring they can fully savor their trip or stay focused on their work projects without the interference of sleep troubles.
The series will take guests through five episodes:
"Traveling, whether for business or pleasure, brings with it a range of emotions, including excitement, anxiety and stress, all which can affect our sleep quality," says TJ Abrams, Vice President of Global Wellbeing, Hyatt. "To ensure guests and members are feeling their best, no matter where they lay their heads, the video series is designed to help our guests, members, customers and colleagues on their wellbeing journeys."
Travelers can check out the first episode of the new series on Hyatt's YouTube Channel today and guests and members will have access to the entire series on guestroom TVs across nearly 400 participating Hyatt hotels.
"Through the synergy of Headspace's expertise in sleep hygiene and scientific insights, combined with Hyatt's commitment to world-class hospitality and guest wellbeing, together, we're uniquely positioned to help guests unlock the secrets to their best sleep yet," said Emma Nemtin, Head of Consumer Partnerships and Distribution at Headspace. "We hope that Hyatt guests learn useful tips with each video and are able to apply them to their daily lives and sleep routines to better their mental health and wellbeing."
Hyatt and Headspace's industry-leading collaboration began in 2019, to make mindfulness exercises, guided meditations and sleep content more accessible to guests, World of Hyatt members and customers, as well as for global Hyatt colleagues who have access to a complimentary Headspace subscription. In 2023, Hyatt and Headspace continued to expand their offerings with premium colored noise content. Available via the World of Hyatt app and in-room televisions at select properties across the U.S., Canada and Mexico, guests, members and colleagues can enjoy a complimentary sampling of relaxing sounds from Headspace's premium colored noise collection to help them drift off, relax or focus.
In addition to guests, members and colleagues, Hyatt is extending its purpose of care to help enhance sleep routines, Hyatt is also providing complimentary, one-year subscriptions to Headspace to support non-profit organizations, including Salt & Light Coalition Chicago, ReStore NYC, University of Maryland Safe Center for Human Trafficking Survivors, Safe House Project, BEST Alliance and Survivor Alliance.
As part of Hyatt's holistic wellbeing offerings, guests and members can find additional sleep offerings at Hyatt hotels globally, from sleep suites to turndown services. For more information on Headspace offerings through World of Hyatt, visit hyatt.com/headspace.
The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates.