Basis Global Technologies Inc.
04/24/2025 | Press release | Distributed by Public on 04/25/2025 22:26
Possible 2025—what to expect from the conference
"Merger and acquisition activity is swirling in ad tech. With economic volatility, there are tighter public markets, and private ad tech companies are looking for deals to fortify their businesses. Ad agencies are looking at their ad tech partnerships to ensure their value, said Tyler Kelly, president of demand-side platform Basis Technologies. Kelly has been attending Possible since its first year in 2023, and said it's already evolved from an intimate get-together to a venue for wheeling and dealing."
Read more in Ad Age(subscription).
Basis Global Technologies Inc. published this content on April 24, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on April 26, 2025 at 04:26 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]