7-Eleven, Inc. Gives Global Flavors Their Main Character Moment with New Flavors of Korea Menu

Sweet heat, savory bites and a mini-series drama are taking over the aisles of 7-Eleven, Inc. with the new Korean-inspired menu

IRVING, TX (Oct. 28, 2026) - 7-Eleven, Inc., the world's largest convenience retailer, is bringing Korean-inspired flavors to stores with the launch of its new Flavors of Korea menu. Available at participating 7-Eleven®, Speedway®, and Stripes® stores, the new menu brings a taste of Korea to the convenience aisle with an exciting mix of new menu offerings and flavorful twists on fan favorites. From sweet and spicy flavors and delicious sauces to crave-worthy combinations across wings, pizza, sandwiches, dumplings and more, fans can explore Korean-inspired flavors in new dishes and familiar favorites.

The Flavors of Korea menu showcases how 7-Eleven continues to explore new flavors and global cuisines. The expansive lineup brings Korean-inspired ingredients and flavor profiles across hot foods and chilled, ready-to-eat meals, giving customers plenty of ways to discover global flavors close to home.

The new Flavors of Korea menu includes:

• bibigo™ Spicy Chicken Dumplings: Bite-sized dumplings that deliver a spicy, savory kick with a combination of chicken, green onion, glass noodles, cabbage and soy sauce. Packed with bold Korean-inspired flavor, customers can dig into a 10-piece bibigo™ Spicy Chicken Dumplings for $5.*
• bibigo™ Korean BBQ-Style Pizza: Pizza gets a sweet-and-savory twist with the new Korean BBQ Pizza, topped with seasoned beef, caramelized onions, shoestring carrots, roasted garlic, green onions, a shredded blend of mozzarella and cheddar cheese and bibigo™ Korean BBQ sauce.*
• Gochujang Boneless Wings: Boneless chicken wings get a tangy twist, seasoned with a gochujang glaze and garlic, doenjang, ginger and chili paste. Flavor fans can grab an 8-piece Gochujang Boneless Wings for $5 for the perfect balance of sweet and savory.*
• K Town Chicken Salad Sando: Inspired by the classic convenience-store sandwich reimagined, the K Town Chicken Salad Sando brings a spicy touch to the chilled, ready-to-go favorite. The sandwich features chicken with the bold kick of gochujang, crispy celery, toasted sesame oil and parmesan cheese on a fire & milk marble bread.*
• Korean-Style BBQ Sauced Taquito: The 7-Eleven favorite gets a flavorful twist for a limited time with white meat chicken, onions, soy sauce, K BBQ style seasoning and sauce, all rolled in a battered tortilla.*

• K Noodle Salad: A refreshing mix of sweet, spicy and tangy goodness, the new K Noodle Salad features chilled sōmen noodles layered with shredded carrots, napa cabbage, Kimchi, green onions, diced cucumbers, topped with sweet and spicy Gochujang dressing for a zesty finishing touch.
• Johnsonville Korean Style BBQ Seasoned Sausage: The roller grill is getting in on the action with the limited-time Korean BBQ Sausage, made with fresh-cut, never-frozen pork blended with Korean BBQ flavor including brown sugar, onion, garlic, soy sauce and ginger.*

• The Seoul Style Sweet Heat Chicken Sandwich at Raise the Roost®: Sweet and spicy flavors take center stage with the new Seoul Sweet Heat Chicken Sandwich, featuring crispy chicken tenders tossed in sweet-heat Korean BBQ sauce, layered with smoky bacon, melty pepper jack cheese, crunchy coleslaw and Korean BBQ aioli on a buttery toasted brioche bun. Customers can also enjoy the $5 Crave Combo, featuring their choice of 8-piece nuggets in the new limited-time Korean BBQ flavor, 2-piece Tenders or two Crispy Wraps, paired with a small side and Big Gulp® drink. Both offerings are available at participating Raise the Roost restaurants. **

"At 7-Eleven, we believe that exploring global flavors should be easy and exciting," said Brandon Brown, Senior Vice President, Fresh Foods and Beverages at 7-Eleven, Inc. "With the Flavors of Korea menu, we're giving customers even more ways to explore Korean-inspired cuisine, whether they're trying something completely new or enjoying a fresh take on a longtime favorite. It's all about giving customers new ways to enjoy their go-to favorites while discovering flavors from around the world."

The flavor takeover doesn't stop at the menu. To celebrate the launch, 7-Eleven created a K-drama mini-series airing on the 7-Eleven and Speedway Instagram and TikTok channels. The seven-episode series follows two classmates and 7-Eleven regulars whose lives become intertwined during late-night snack runs. Beginning November 2, fans can catch new 60-second episodes every Monday and Thursday through November 23, with each episode serving up fresh drama and new cravings. And for fans looking to get a taste of the action, each episode will feature a limited-time discount on a spotlighted menu item.

"K-dramas run on heightened moments. And some of the most memorable ones happen over something as simple as a late-night meal at a convenience store," said director Danny Lee. "That's what made 7-Eleven's new Korean-inspired menu a natural fit. We built 7 vertical episodes around it and shot all of them in a real 7-Eleven with the food at every turning point. In this genre the style is core to the storytelling, so we leaned into those familiar devices with some American cinematic flair, from the characters and humor to the visual details and, of course, the food from 7-Eleven."

Turn up the flavor and sip on something refreshing! For a limited time, 7Rewards^® and Speedy Rewards^® members can add on any 20-ounce Coke or Pepsi beverage for only $1 with the purchase of two slices of pizza, bibigo™ Spicy Chicken Dumplings, Gochujang Boneless Wings or a deli sandwich at participating stores.***

Ready to explore? Fans can find the Flavors of Korea menu items at participating stores for a limited time and follow the K-drama-inspired series on 7-Eleven and Speedway Instagram and TikTok channels.

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* Offer valid 10/28/26 - 1/5/27 at participating stores. Plus tax. ©2026 7-Eleven, Inc. All rights reserved.

** Offers valid 10/28/26 - 1/5/27 at participating Raise the Roost® locations. Plus tax. ©2026 7-Eleven, Inc. All rights reserved.

*** Offer valid 10/28/26 - 1/5/27 only for 7Rewards® and Speedy Rewards® members. Plus tax. ©2026 7-Eleven, Inc. All rights reserved.

About 7-Eleven, Inc.

7-Eleven, Inc. is the premier name in the U.S. convenience-retailing industry. Based in Irving, Texas, 7-Eleven operates, franchises and/or licenses more than 12,000 stores in the U.S. and Canada. In addition to 7-Eleven® stores, 7-Eleven, Inc. operates and franchises Speedway®, Stripes®, Laredo Taco Company® and Raise the Roost® Chicken and Biscuits locations. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7-Eleven offers customers fresh, high-quality and convenient food options like sandwiches, salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings and mini beef tacos. 7-Eleven also offers customers industry-leading packaged products at an outstanding value with its 7-Select™ private brand. Customers can earn and redeem points on various items in stores nationwide through its 7Rewards® and Speedy Rewards® loyalty programs, which have more than 100 million members. Customers can also place an order in the 7NOW® delivery app with real-time tracking and delivery typically in about 30 minutes, depending on the market, driver availability, weather, traffic conditions, and other factors. Find out more online at www.7-eleven.com.