Cadmium and Opus Global Intel Collaborate to Help Associations Turn Expertise into Revenue

Cadmium is excited to announce a new collaboration with Opus Global Intel (OGI), a commercial and growth advisory firm that helps associations and scientific societies turn their intellectual property, content, and education into sustainable, mission-aligned revenue.

"At OGI, we've done this work from inside associations, so we understand both the opportunities and the challenges that come with it," said Dan Reyes, co-founder of Opus Global Intel. "We help association leaders identify where to focus, put the right governance in place, and build practical tools they can actually use to move opportunities forward and support sustainable growth. We're excited to work with Cadmium to bring that experience to more associations."

"Associations hold some of the most trusted content and education in their fields," said Vicky Thompson, Chief Revenue Officer at Cadmium. "Too often, that work does more for members than it does for the organization's revenue. OGI knows how to turn that expertise into revenue that lasts, including in markets well beyond an association's home country, and pairing that with the education our customers build gives them a clear path from strong programming to sustainable growth."