Erie County and Literacy Buffalo Niagara introduce “Decode Your Health” for Health Literacy Month in October

In recognition of Health Literacy Month, the Erie County Department of Health and the Erie County Department for the Aging, in partnership with Literacy Buffalo Niagara, are proud to launch "Decode Your Health," a public education campaign aimed at improving digital health literacy across the community.

Health Literacy Month, observed nationally each October, highlights the importance of making health information easy to understand and use. This year's "Decode Your Health" theme emphasizes the critical role of digital literacy in navigating today's complex healthcare landscape.

"Between online portals, telehealth apps, a steady stream of 'wellness influencer' content, it's hard to know how to navigate your personal health information and the best medical advice for your own health," said Commissioner of Health Dr. Gale Burstein. "Health literacy is more than just understanding medical terms. It is about empowering people to make informed decisions about their health."

"For older adults, navigating health information online can feel overwhelming," said Department for the Aging Commissioner Randall Hoak. "Through Decode Your Health, we want to make sure every person-no matter their age-has the tools and confidence to access, understand, and use digital health resources. Supporting health literacy means supporting independence, dignity, and better health outcomes for our older neighbors."

"In today's digital age, the sheer volume of health information available online can be both empowering and overwhelming," said Literacy Buffalo Niagara Executive Director Tara Schafer. "It's not enough to simply access this information - we must also be able to critically evaluate its credibility, understand its relevance, and apply it to our individual needs. Digital literacy is key in navigating this complex landscape, ensuring that individuals can make informed decisions about their health and well-being, while also protecting themselves from misinformation."

Low health literacy is linked to poorer health outcomes, increased hospital visits, and higher healthcare costs. The "Decode Your Health" materials support people of all ages who want to: