Amazon’s new AI experience helps sellers visualize and grow their business in real time—here's how it works

Today, we're taking the next big step by introducing a dynamic canvas experience in Seller Central that makes entirely new capabilities possible. For the first time, sellers can generate personalized visual workspaces that adapt in real time-bringing together relevant data, insights, and recommended actions tailored to their unique business goals. The canvas works together with Seller Assistant and is built on Seller Assistant's agentic architecture. Sellers can interact with these workspaces and refine what they see-whether analyzing inventory levels, exploring customer traffic trends, testing scenarios for peak selling periods, or diving deeper into growth opportunities-the canvas responds and provides exactly what they need to make confident, data-driven decisions.