03/19/2026 | Press release | Distributed by Public on 03/19/2026 07:02
Emerging fan trends are redefining how music lovers will experience 2026's major concert tours and festivals. Fans are "show hopping" across cities to catch chart-topping artists, Gen Z travelers are planning "groupie getaways" - searching for places to stay together - for headline residencies, and "festival fever" is sweeping the nation with travelers planning trips even before the performer lineup is revealed.
This summer, some of the world's biggest artists with devoted fans are lighting up stages across the US, with chart-toppers like BTS, Noah Kahan, Ariana Grande, and more inspiring fans to "show hop"-traveling far and wide to catch their favorite acts live. In Boston - a major tour stop this summer - excitement is off the charts, with triple-digit spikes in guest searches in the city during the two-week period after their tour announcements. For several artists, it's their first headline tour since 2019, making these shows even more coveted:
This fall, Gen Z fans are set to bring an electrifying wave of excitement to the New York and New Jersey area, as Harry Styles' highly anticipated residency draws crowds from near and far. Since the announcement, Gen Z searches for New York and New Jersey area stays during select weekends during Harry's residency are up over 200 percent.6 These fans are planning "groupie getaways"-searching for places to stay together, with group travel searches up almost 300 percent by Gen Z guests.7 Airbnb makes group getaways seamless, providing stays in New Jersey where groups can spend more time together like bigger gathering spaces, kitchens to cook together-which is better than having multiple separate rooms.
The nationwide festival season in the US has begun, and travelers are eagerly planning their trips. Some start searching as soon as the lineup is announced, while others are ready to plan a trip even before official dates or artists are revealed. Gen Z is leading the excitement, driving the highest share of searches for the country's most iconic festivals.8 Overall, interest in these top events is on the rise, with standout increases for:
Airbnb can help festival-goers relax and recharge with unique services - like a private chef preparing delicious meals or an in-home massage to soothe tired feet and muscles. For those wanting to expand their trip beyond a festival, we offer experiences like learning to DJ or getting a private tarot reading.
When it comes to traveling for concerts and festivals, we make planning effortless and stress-free. Here are some top tips to help fans make the most out of their music adventures: