HE&R Gives Back During 2026 Day of Service

In celebration of a "day on, not a day off," Hershey Entertainment & Resorts (HE&R) conducted its annual Day of Service on Monday, January 19, 2026. Team members tackled community projects across Harrisburg, Hershey, and Lancaster in honor of Dr. Martin Luther King's enduring legacy.

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For several years, HE&R colleagues have recognized Martin Luther King Jr. Day by giving back to our neighbors in need. The 2026 Day of Service included projects at Ronald McDonald House Charities of Central PA, where three shifts of team members cleaned parts of the house, baked sweet treats, and made dinner for residents. Teams also created hygiene kits and snack packs for the United Way of the Capital Region, made sibling bags and wrote notes for Penn State Health Children's Hospital, created hygiene kits for unhoused residents in Lancaster, sorted and stocked food items at Hershey Food Bank & Community Outreach. Team members also wrote cards to Milton Hershey School Senior Division students to encourage them to continue living by The Pledge as the second half of the school year begins.

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Members of our Military and Veterans Employee Resource Group (MAV) headed to Harrisburg to help build a dog park at Veterans Grove, a Veterans Outreach of Pennsylvania tiny home community. Due to inclement weather, our MAV team had to pivot and help with projects inside the facility. MAV hopes to help with the dog park later this year. In Lancaster, HE&R colleagues visited Schreiber Pediatric Center for Pediatric Development, which marks its 90th anniversary this year. The team helped prepare items for upcoming anniversary celebrations and toured the facility. Patients and family members staying at the American Cancer Society's Hope Lodge in Philadelphia will receive written notes of encouragement from our team members. A simple greeting for community members going through health challenges goes a long way, and we are proud to extend our thoughts to them.

Our thanks to all of our team members who assisted with the Day of Service and who help the community throughout the year. Thank you for honoring the legacies of Dr. King and our founder, Milton S. Hershey.