Give Orange deepens its legacy in Cowboy culture year after year

Friday, September 19, 2025

Media Contact: Mack Burke | Associate Director of Media Relations | 405-744-5540 | [email protected]

Oklahoma State University's annual day of giving has become more than a fundraising effort - it's a cherished tradition.

This year, the campaign raised an impressive $1,024,914 from 2,065 donors, showcasing the powerful impact of a united Cowboy family.

For the first time, Give Orange featured an on-campus celebration that brought together student organizations from across the university to honor the spirit of philanthropy. The event buzzed with energy as students gathered to make a difference and inspire their peers to support the OSU community.

Lily Stuckey, a student digital ambassador for the past three years and an OSU Student Foundation member, played a key role in organizing the event. She was moved by the overwhelming student participation.

"I was in awe of how many students voluntarily gave to their Orange Passion to help others in their community," Stuckey said. "Give Orange has opened my eyes to the impact students can have at Oklahoma State. We don't have to wait to give back. We can make a difference right now."

The Student Union Plaza turned orange with enthusiasm April 2-3 as students proudly shared what giving means to them. The event kicked off with a live session featuring participating organizations, which hosted activities and giveaways, including the OSU Student Foundation's cash cube, where students grabbed flying bills of Cowboy Cash to support their Orange Passion.

Dr. John Tetnowski, a faculty digital ambassador and longtime supporter of Give Orange, echoed Stuckey's sentiments. He has witnessed firsthand how generosity continues to ripple outward through the Cowboy family.

"It always impresses me how generosity spreads," Tetnowski said. "Over the years, student and alumni gifts have inspired family members, friends and others who want to support a great cause. In this fashion, a small gift multiplies many times over."

The spirit of giving extended well beyond campus. Donors played a vital role in the campaign's success, helping unlock more than $431,000 through challenge funds and matching gifts. Their support amplified the impact of over 2,000 contributions across 227 funds. As Give Orange continues to grow, so does its reach and influence.

"The momentum we've seen is remarkable," said Adrian Matthys, assistant vice president of pipeline growth and readiness at the OSU Foundation. "Give Orange is more than a fundraising effort - it's a celebration of community and a growing tradition of generosity. Its impact extends far beyond one day."

Photos by: Bryanna Freer and Estefania Martinez

Story by: Estefania Martinez | STATE Magazine