79% of Parents Want More Family Time, The Answer Is Already in the Living Room

From packed schedules and work demands to the distractions of everyday life, finding meaningful time together as a family isn't always easy. According to new Ipsos research*, 79% of parents wish they were spending more quality time with their children. And with the holidays approaching, the stakes rise: 87% of parents say the season is an important time for activities the whole family can enjoy together.

Wanting more time together is one thing; finding something everyone actually wants to do is another. More than half of parents (58%) say it's hard to find activities the whole family genuinely enjoys, and 80% want options that make it easy to spend time together at home. And parents also recognize their contribution to the challenge: 84% admit to at least sometimes multitasking on their devices while spending time with their families.

For families looking for something fun to do together, getting started may be easier than they think. With Samsung Gaming Hub on compatible Samsung Smart TVs, the living room becomes a shared space to connect through play.