AlumniFi and St. John’s Partner for Groundbreaking Jersey Patch Sponsorship

AlumniFi named Official Credit Union of St. John's Athletics

QUEENS, N.Y. - The St. John's Athletic Department announced a first-of-its-kind partnership with AlumniFi on Tuesday morning, making AlumniFi the Official Credit Union of St. John's Athletics and the first corporate partner in program history to have its logo displayed on the Red Storm's uniforms.

Beginning with tomorrow's exhibition opener against Drexel, AlumniFi's logo will be prominently displayed on the uniforms of the Red Storm's men's and women's basketball, men's and women's soccer, volleyball, baseball, softball and lacrosse programs.

"We're proud to become the Official Credit Union of St. John's Athletics," said April Clobes, President and CEO of AlumniFi. "St. John's has a rich tradition, a passionate community and exciting momentum around what's ahead. Through this athletics partnership, we have the opportunity to support St. John's student-athletes and programs while bringing smarter banking to alumni, fans, students and Johnnies everywhere. Having our name on the jersey is a meaningful way to show our commitment to the St. John's community and everything it represents."

The financial commitment provided by AlumniFi is among the most significant in the history of St. John's Athletics and was facilitated by St. John's Sports Properties, the locally based team of Learfield - the leading media and technology company powering college athletics.

With this budding partnership, AlumniFi will deepen its presence in the New York Region by aligning with New York's Team.

"We're thrilled to welcome AlumniFi as the Official Credit Union of St. John's Athletics and the first jersey patch sponsor in our department's history," said Vice President and Director of Athletics Ed Kull. "The current college athletics landscape has placed an unprecedented premium on revenue generation. We're so fortunate to have partners like AlumniFi who have stepped up to the plate and supported our efforts to remain at the forefront of the revenue-sharing space."

In addition to its direct partnership with the department, AlumniFi will also engage in student-athlete influencer marketing campaigns with select Red Storm student-athletes. Furthermore, AlumniFi will engrain itself in the larger student-athlete community by hosting educational sessions on financial literacy and career development to help prepare Johnnies for life after college.

AlumniFi will also take on a robust role in the men's and women's basketball gameday experience, sponsoring several interactive activations, including the men's basketball "white-out" game later this season at Madison Square Garden.

"We are very excited to welcome AlumniFi as a partner of St. John's Athletics," said St. John's Sports Properties General Manager, Kevin Waters. "This partnership places their commitment to students, alumni, and our fans on one of the most visible symbols of St. John's Athletics. As AlumniFi continues to build its presence in New York, we are proud to have them become part of St. John's."

ABOUT ALUMNIFI
AlumniFi is a digital-first banking brand created by Michigan State University Federal Credit Union (MSUFCU). AlumniFi offers high-yield savings, fee-free checking, and tech-forward tools to help people simplify their finances and build confidence with every money move. AlumniFi deposits are federally insured by NCUA. Learn more at alumnifi.org.

ABOUT LEARFIELD
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative revenue generation solutions, student-athlete marketing initiatives, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.

ABOUT ST. JOHN'S ATHLETICS
Located in Queens with a significant reach throughout the New York Metropolitan Area and beyond, St. John's Athletics proudly sponsors 17 varsity sports and the more than 300 student-athletes that make up those teams. A charter member of the BIG EAST Conference, St. John's has produced numerous conference champions in its nearly five decades with the league. The St. John's men's basketball team is coming off back-to-back outright BIG EAST Regular Season and Tournament titles, becoming the first program in conference history to accomplish the feat in consecutive campaigns. Red Storm athletic teams serve as a point of unparalleled pride for the more than 200,000 living St. John's alumni around the world. To learn more about New York's Team, visit RedStormSports.com

-Red Storm-