Government of the Republic of Estonia

09/19/2025 | Press release | Distributed by Public on 09/19/2025 06:54

Michal at the opening of NEO’s magnet plant: The future of Europe’s competitiveness is being built in Ida-Viru County

Narva, 19 September 2025 - Today, at the opening of the magnet plant built by Canadian company Neo Performance Materials in Narva, Estonian Prime Minister Kristen Michal said that this investment is an important step for the development of the region, Estonia, and Europe as a whole.

"With this investment, Estonia is now at the very heart of Europe's rare earth magnet manufacturing. The magnets made here will power electric vehicles, wind turbines, and the green technologies of tomorrow. The future of Europe's competitiveness is being built here, in Ida-Virumaa," said the prime minister.

The new magnet plant, built at record speed, will help to reduce dependence on China for rare earth metals and increase the reliability of EU supply chains. In its first stage, the factory will create 300 permanent jobs, with the number potentially growing to 1,000 in the future.

According to Kristen Michal, this project will benefit both Europe, which will strengthen its technological sovereignty, and Estonia, whose visibility as a trusted hub for innovation worthy of investments will grow even further. Several hundred new jobs mean a new chapter for the people of Narva and Ida-Viru County as a whole. As oil shale declines, the magnet factory creates new opportunities for the local workforce.

The establishment of the plant in Narva was made possible through strong cooperation between the European Union's Just Transition Fund, the Estonian state, and the city of Narva.

During his visit to Narva today, the prime minister visited another promising company - HANZA Mechanics Narva, which provides heavy mechanical engineering manufacturing services. The products of the company, which has an international customer base, are important for the warehousing, mining, forestry, and energy sectors.

Photos: https://flic.kr/s/aHBqjCuAnP

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Government of the Republic of Estonia published this content on September 19, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on September 19, 2025 at 12:54 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]