Very strengthens sports nutrition range

Very, the online retailer operated by The Very Group, has doubled its sports nutrition range, with the introduction of four new brands.

Launching with 140 new lines, the introduction of brands Better You, High5, Optimum Nutrition and Science in Sport (SiS) have been added to the online retailer's range to further enhance its department store offering.

The expanded portfolio includes products from a range of categories, including but not limited to energy gels, protein powders, health drinks and multivitamins.

By broadening its sports nutrition portfolio, Very aims to offer customers greater choice and access to products that support a wide variety of training goals as we approach a summer of sports, from everyday fitness and endurance sports to strength training and muscle recovery.

Sam Wright, chief customer and commercial officer at The Very Group: "The continued growth of our sportswear category, which saw strong growth last quarter, has highlighted a clear opportunity to further support customers throughout their fitness journey.

"Expanding our sports nutrition range is a natural next step in delivering the complete active lifestyle destination, offering customers everything they need to support their sporting journey in one place. From clothing and footwear to supplements and recovery products, we're making it easier and more convenient for customers to access the products that help them perform at their best."

Contact information

Media relations

Claire Newmarch, External Communications Manager: [email protected]