How OTTO revolutionizes model photography with generative AI

"With Virtual Content Creator, we have created a groundbreaking platform for scaling visual content. The integrated AI tools enable creative content that is also ethically verified thanks to a built-in 'second instance'. This is unique on the market," explains Norbert Gödicke, Vice President of one.O.

A brief glimpse into the future looks promising: OTTO is working with one.O on further applications for the Virtual Content Creator. In the future, AI-supported video production will follow classic model image production. This technology is particularly exciting for the furniture sector, where it offers enormous potential.