Agentforce Sales: Agents Handle The Grind, Sellers Focus on the Win.

For 27 years, Salesforce has led every shift in how selling gets done - from cloud to mobile to social to predictive AI. Now we're entering the next era: agentic sales.

For decades, sales teams have operated on a human-only model - researching accounts, qualifying leads, preparing meetings, and chasing follow-ups. The work is necessary, but it slows growth and leaves opportunity on the table.

These agents handle the high-volume operational grind of selling - prospecting, research, lead nurturing - while sellers focus on what humans do best: building relationships, understanding customer needs, and closing deals.

With Agentforce Sales, every seller now has a digital workforce working alongside them. These out-of-the-box agents prospect, qualify leads, book meetings, prepare account briefs, recommend next best actions, and even generate quotes. They are embedded directly into your workflows and business logic and work across the apps your team already uses - including Sales Cloud, Slack, ChatGPT, and Teams. Because the agents are powered by your enterprise and Customer 360 data across Service, Marketing, Commerce, and more, Agentforce Sales is the only AI that knows your business and gets the job done.

The result: sellers save up to 25 hours per week - time they can now spend building deeper relationships and moving deals forward. This is a fundamental shift in how sales organizations scale. In the Agentic Enterprise, revenue grows faster than headcount.

Our customers are already realizing value. In our latest State of Sales report, our customers shared that 30% of sales leaders saw increased revenue by deploying a digital workforce to elevate their teams. As Eswar Veluri, Equinox CTO, explains, "Agentforce can now engage with our prospects 24/7 and respond immediately - with all of the context needed to answer questions clearly, thereby improving our customer experience."

How it works: Agents For Every Step of the Sales Cycle

As a seller, you remain at the center of the deal. Agentforce Sales surfaces a prioritized list of high-value actions. You have full visibility and final approval over every agent action - ensuring you stay in control while your digital workforce scales your reach.

• Automate the sales hunt: The new prospecting agent handles high-volume research and initial outreach, filling your pipeline without a single second of manual work. Simply provide an ideal customer profile, and the agent autonomously hunts, ranks, and builds an always-refreshed list of prioritized prospects for you.
• Engage and book meetings: Because our agents are connected, you can assign prospects to the engagement agent to nurture leads and book meetings for you. You just focus on the meeting.
• Automate meeting prep : Before the meeting, the account research and meeting prep agent automates research and generates briefs, turning you into an instant expert on every account. Slackbot can also prepare you for meetings with context from your CRM, Data 360, Slack, and more.
• Progress deals: After every customer touchpoint,the pipeline management agent proactively updates fields and recommends next steps for you based on sales activity, eliminating hours spent in manual CRM updates.
• Automate quotes : When the customer is ready to buy or renew, the quoting agent generates and updates quotes that are compliant within governed workflows and the seller's permissions. You focus on closing.
• Accelerate partner sales : When co-selling with a partner, the partner success agent delivers24/7 guidance and recommends personalized enablement. By removing friction, partners sell more and channel managers can shift from reactive support to strategic growth.

Agentforce Sales in Slack

Your digital workforce lives where you already work. Instead of hunting through CRM tabs and email threads, you will collaborate with agents directly inside Slack. Today you can prompt Slackbot to update a record, summarize a deal room, or prep you for a meeting - all in the flow of a conversation. But that's just the start. Coming soon, Slackbot will also surface your top prospects, hand them to our Engagement agent to book meetings, and move deals forward. By bringing trusted Salesforce data and autonomous action into Slack, work moves from a series of disconnected tasks to a single, unified stream of productivity.

More Customer Perspective

• Equipter: "Reps were taking four to eight hours - or even a day - to follow up with leads. Agentforce helped us shorten that window and focus our team on higher-value conversations," said David Beiler, VP of Sales. "It's made scaling outreach a lot more manageable"
• HackerOne: "Because Agentforce is powered by all our unified data, it will meaningfully take work off our sellers' plates - the kind of work no one would put on a résumé - and give our teams more time to focus on the high-value moments that win deals," said Tiffany Jones, SVP of GTM Operations.
• Salesforce: "At Salesforce, we use agents to work all our untouched leads. We used to let these leads fall to the floor like sawdust. Now, agents sweep them up and sift for gold," says Adam Alfano, President of Sales. "In four months, agents contacted 130,000 leads and created 3,200 opportunities. Next year we believe these numbers will be 10x higher."

Salesforce's Vision for Sales

"The 170,000 companies that run on Salesforce already have the data; now, with Agentforce Sales, they have the digital workforce to act on it," said Kris Billmaier, EVP and GM, Agentforce Sales at Salesforce. "By providing every rep with a team of agents to manage high-volume tasks, we are eliminating the administrative 'tax' on sales teams. This ensures every lead is nurtured and every rep can focus on the high-value relationships that drive revenue."

Get Started with Agentforce Sales Today

• Register for our virtual event on March 18 to experience live demos and a hands-on workshop and hear from customers and product experts.
• See a demo of how Agentforce Sales works across the sales cycle.
• Visit Salesforce Go to activate your first agent.

Availability

• Generally available now: Engagement agent, including new assistive features, Pipeline Management agent, Account Research & Meeting Prep agent, Quoting agent, Partner Success agent
• Available March 31: Prospecting agent
• Pricing: Available via Agentforce for Sales add-on or Agentforce1 Edition