London’s Calling: Zenith Live Encore Kicks Off Its EMEA Tour

It was an absolute honor to host the Zenith Live Encore event in London alongside our Software Engineering leader, Lee Langley. With over 200 guests joining us, the day was packed with inspiring discussions on how AI-enabled zero trust is shaping the future of secure and seamless digital transformation. The energy in the room was electrifying, as attendees, customers, and speakers shared real-world transformation stories, product innovations, and thought-provoking insights. The passion and collaboration on display reinforced how vital these conversations are as we all strive to drive meaningful change in the digital era. Below is a recap of the event highlights for those who couldn't join us in person.

The Platform Revolution in Cybersecurity

We opened the event with a thoughtful discussion about the importance of a platform mentality for security. Platforms are foundational systems that enable organizations to operate efficiently and also to innovate effectively. An example of cloud-based platforms would include Amazon Web Services (AWS) and Microsoft Azure. Or alternatively you could also use work platforms such as Workday and Salesforce. Zscaler differentiates itself from the above by being a platform that spans both categories - providing a unified, cloud-native architecture that integrates seamlessly into existing platforms and enhances their capabilities while also securing operations.

Unlike point solutions that address isolated problems, the Zscaler platform delivers a complete security ecosystem. It ensures secure access, data protection, and zero trust principles across an entire environment. Whether it's providing secure connectivity to AWS, safeguarding workflows in Salesforce, or enabling protected operations in ServiceNow, Zscaler transforms how platforms interact with each other and with users. This integration is what makes Zscaler a true platform-not just a tool or add-on. Zscaler doesn't just secure your business, it enables you to run your business, securely.

AI-Driven Zero Trust: A Game-Changer

Our day continued with more detailed speaker sessions with product experts who discussed how AI is enhancing the way the Zscaler platform operates. Our first speaker, Yaroslav Rosomakho, CTO in residence at Zscaler, provided unparalleled insight into the real-world outcomes of implementing AI-enabled zero trust to transform business operations. Yaroslav argued that zero trust needs to be viewed less as a cost-saver for businesses and more as a business-enabler. It helps organizations to innovate while maintaining a strong level of security. This was followed by a session with Mark Ryan, VP of Product Management at Zscaler, who demonstrated Zscaler's commitment to proactive threat management, whilst enabling the best user experience. By delivering groundbreaking tools to enable the user to work securely - using isolation, or notifications - users are informed of how security is empowering them to work.

The final sessions focused on transformational Zscaler product innovations that have taken place since Zenith Live 2024. We touched upon how AI is being utilised to support risk management analysis in real-time. This improves efficiency by assigning AI to focus on the most critical tasks first. It provided a great showcase of how AI can transform security operations from a defensive posture to proactive risk management.

We also highlighted Zscaler's commitment to driving innovation in data protection. Many of the audience confirmed that some form of generative AI applications were permitted within their organization. Peter Szabo and Luke Miller took to the stage to outline how Zscaler's transformational platform approach safeguarded against sensitive data leakage using cutting edge innovations. Using an AI-based unified policy engine, IT leaders can determine whether the data being fed to the GenAI application is private. If so, it will initiate browser isolation to avoid that data becoming accessible to the wider internet. It allows users to work with the application but have control of the endpoint to prevent certain data being stored by the application for public use.

Here are the top three learnings from our product experts:

• Zero trust should be viewed as a business-enabler rather than just a cost-saver.
• If implemented correctly, zero trust security empowers employees to work, no matter where they are, using proactive threat management.
• AI-enabled zero trust can support real-time threat analysis and protect against data loss, using a policy engine that can isolate users while still allowing them to utilise applications such as generative AI.

Advice from customers' journeys

We closed out the day with a 'fireside chat' panel with three Zscaler customers who are all at varying points in their own zero trust journey. Each speaker shared his personal zero trust story and gave invaluable practical advice on how best to sell zero trust to their executive board. The key discussion point among the panellists was on cultural change. How do you convince an organization to take this leap?

Sam Grossick, Enterprise Architect at Leonardo had recently presented his business case to the board, so was able to provide key insights into how security professionals can help guide their organization through to the point of purchase. Whereas BP and Unilever were multiple years along in their journey and could discuss how to keep convincing an organization to continue moving forward with the platform and innovating. There's sometimes a perception at board level in some organisations that once they buy a security platform they have completed their protection and will forever be in a state of safety. However, a platform approach is a journey that continuously evolves in order to reap the benefits. Our role at Zscaler is to ensure we are navigating the organizational change of customers and support overcoming any internal hurdles in order to align security with business goals.

We are incredibly grateful to all the customers who joined us and spoke at Zenith Live Encore - thank you!

Next stop, Zenith Live 2025

With the combined power of zero trust and AI, Zscaler can enable businesses to transform securely without fear of opening the attack surface of their organization. Using AI to combat other AI attacks means that we can constantly evolve and keep pace with the evolving threat landscape.

The Zenith Live Encore event helped to showcase these platform evolutions in the platform and provided attendees with actionable insights and a deeper understanding of how a zero trust platform can empower their digital transformation journeys.

While 2024 may be coming rapidly to a close, Zscaler continues to innovate and push the envelope for our customers and partners. We look forward to sharing our latest evolutions at Zenith Live 2025 in Prague from 16th - 19th of June! Be part of the conversation and the innovation-register today to secure your spot!

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