Fifth time at CONEXPO-CON/AGG for Bell

CONEXPO-CON/AGG, Las Vegas: - 2026 marks the fifth exhibition since Bell Equipment's return to the North American market and the company is excited to once again have a selection of its Articulated Dump Trucks (ADTs) and a Tracked Carrier at the Bell Trucks America (BTA) stand, festival lot F44012.

Higher logistics costs and inventory buffers have impacted margins, inventory, debt levels, and return on invested capital (ROIC).

BTA, as Bell Equipment's independent distributor of Bell ADTs and Tracked Carriers in the USA, is responsible for signing up and supporting dealers across all states and has delivered good market penetration from an ever-expanding dealer network. Bell products are now present on many diverse jobsites and have been extremely well accepted since the company's return to the market and the relaunch of the brand at CONEXPO-CON/AGG in 2014.

As the largest construction show in North America, with more than 2 000 exhibitors and 2,9 million square feet of exhibition space, CONEXPO-CON/AGG is expected to attract 140 000 industry-specific visitors.

Bell Equipment traditionally uses CONEXPO-CON/AGG as an opportunity to meet and connect with its other independent dealers and end users from across the world that are attracted to an event of this scale. Dealers and customers from all countries are invited and encouraged to visit the BTA stand and spend time with the leadership, technical support and product specialists from Bell, who will be visiting during the show.

Adopting the theme, 'Driven by solutions', Bell and BTA will highlight the practical, built-in advantages of Bell machines and their customer-focused solutions to real-world challenges. For example, to overcome muddy ground, Bell offers the Bell B20E Low Ground Pressure (LGP) model with high flotation tires, and the versatile Bell TC7A Tracked Carrier, with its unique balanced six-roller undercarriage with compound walking beams that provide an evenly spread footprint with optimal ground pressure contact and less track-point loading.

To improve productivity through reduced operator fatigue, Bell will showcase its Front Comfort Ride Suspension fitted to a B30E ADT, while the B45E and B50E are on display as standout examples of how Bell ADTs are engineered for excellent power-to-weight ratios to burn less fuel and deliver a highly efficient cost per ton of material hauled.

There is also focus on Bell Equipment's technology agnostic approach and how embracing the power of the Internet of Things (IoT) enables Bell machines drive safer, more efficient, more productive operations.

In addition to the Bell products on display at the BTA stand, CONEXPO-CON/AGG 2026 provides a platform for Bell Equipment and CNH to announce a new collaboration. Under this new agreement Bell will provide motor graders to be sold and supported by CNH under the CASE Construction Equipment brand in the USA and Canada.

Head of CNH Construction Brands in North America, Terry Dolan, said: "We're excited to re-enter a pivotal market with powerhouse graders that give crews the capability they need to tackle more challenging jobs."

"This is an extremely exciting development and Bell Equipment is proud to have the opportunity to collaborate with a respected company like CNH. We are confident that, as a full-line equipment provider with a strong dealer network, this arrangement will provide customers in these markets with a really competitive option into this highly specialised segment," said Bell Equipment Group CEO, Ashley Bell."

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