Hilton and Fuerte Group Hotels Partner to Debut Amàre Cancun Adults Only All‑Inclusive Resort, Curio by Hilton

The addition broadens Hilton's all-inclusive offerings in Mexico, giving travelers more options to experience the country's most in-demand beach destinations

• Hilton and Fuerte Group Hotels announced the upcoming conversion of Amàre Cancun Adults Only All-Inclusive Resort, Curio by Hilton, an adults-only all-inclusive resort slated to open October 31, 2026.
• Owned and managed by Fuerte Group Hotels, the resort will feature 429 guest rooms and suites, nine restaurants, nine bars, a coffee shop, three outdoor pools, a spa, fitness center, and immersive wellness, entertainment and culinary experiences inspired by Amàre's Caribbean lifestyle.
• The signing reflects Hilton's continued expansion across the Caribbean and Latin America, while marking the start of Hilton's relationship with Fuerte Group Hotels in one of Mexico's most sought-after beachfront destinations.

CANCÚN, Mexico - Today Hilton (NYSE: HLT) and Fuerte Group Hotels announced the upcoming conversion of Amàre Cancun Adults Only All-Inclusive Resort, Curio by Hilton. Owned and managed by Fuerte Group Hotels, the adults-only all-inclusive resort is slated to open October 31, 2026 and will bring Curio Collection's design-led approach to one of Mexico's most sought-after beachfront destinations, while expanding Hilton's all-inclusive portfolio in one of its largest Caribbean and Latin America markets. Reservations through Hilton channels are expected to open this summer, with additional details to be announced closer to launch.

"This signing reflects the strength of Hilton's growth strategy in Mexico and our focus on expanding in high-demand resort destinations across the region," said Pablo Maturana, vice president, development, architecture, design and construction, Caribbean and Latin America, Hilton. "With Amàre Cancun, we are adding a distinctive adults-only all-inclusive resort to our portfolio while marking the start of our relationship with Fuerte Group, a valued owner with a strong vision for the destination."

"Partnering with Hilton marks an exciting new chapter for us," said Javier Luque, CEO of Fuerte Group Hotels. "With Amàre Cancun, we are introducing a distinctive adults-only all-inclusive experience to the destination, blending Mexico's vibrant spirit with the sophisticated design, exceptional gastronomy and wellness experiences inspired by the Mediterranean lifestyle."

Amàre Cancun Adults Only All-Inclusive Resort, Curio by Hilton, will feature 429 guest rooms and suites across two adjacent towers, a 20-story main tower and a six-story secondary tower, each with its own rooftop pool. Set along a prime beachfront location on Cancun's iconic Boulevard Kukulcan, just 24 kilometers from Cancun International Airport, the resort enjoys a privileged position within a protected bay whose natural currents help preserve the beach and maintain crystal-clear waters throughout most of the year. All guest rooms will offer ocean views, pairing a contemporary Mediterranean sensibility with a social, design-forward atmosphere.

The resort will offer nearly 10,000 square-feet (926 square meters) of meeting space, including a 7,600-square-foot ballroom, as well as a fitness center, a spa with nine treatment rooms and a hair and nail salon with a bridal suite.

Guests will also enjoy three outdoor pools and an all-inclusive culinary program featuring nine bars, nine restaurants and a coffee shop. Reflecting Amàre's signature "Cosmediterranean" lifestyle, the resort will offer curated experiences throughout the day, including its signature sunrise and golden-hour rituals, Mediterranean-inspired wellness programming, and a sophisticated entertainment concept shaped by resident DJs and live performers. Guests will also discover immersive art programming, including rotating exhibitions by contemporary Mexican and Latin American artists, alongside standout dining concepts developed with Michelin-starred chefs that blend Mediterranean technique with Mexican ingredients and Latin American flavors.

Prior to joining Curio Collection by Hilton, the beachfront resort will complete a series of brand integration initiatives, including enhancements to select public areas and food and beverage offerings.

With its world-renowned hospitality at the forefront, Hilton brings more than 100 years of industry expertise to redefine the all-inclusive space. The planned debut of Amàre Cancun Adults Only All-Inclusive Resort, Curio by Hilton, reflects Hilton's continued expansion in the Caribbean and Latin America, where the company has more than 300 hotels across 35 countries and territories and a pipeline of 150 additional properties. In Mexico, Hilton welcomes guests at more than 100 hotels and has nearly 50 more in development. The signing also supports Hilton's luxury and lifestyle growth in the region, where it has more than 100 hotels, an alliance with Small Luxury Hotels of the World and 50 additional projects in the pipeline. It also strengthens Curio Collection by Hilton's regional presence, with 25 properties open today and plans to double its footprint in the years ahead.

Amàre Cancun Adults Only All-Inclusive Resort, Curio by Hilton, will participate in Hilton Honors, the award-winning guest-loyalty program for Hilton's world-class brands.

For more Hilton development and all-inclusive news, please visit stories.hilton.com.

Fuerte Group Hotels is the hotel division of Grupo El Fuerte, a family-owned Andalusian business group founded in 1957 by José Luque Manzano. After the opening that year of the Fuerte Marbella hotel, which was the first hotel in the center of Marbella and the first hotel of the Fuerte Hotels brand, the company continued its expansion until reaching its current portfolio consisting of 6 holiday hotels of 4 stars and one 5-star hotel owned by the group, and 2 apartment complexes under rental regime, all located in Andalusia (Málaga, Cádiz, and Huelva) and Ibiza. In 2016 it launched a new hotel brand, Amàre, focused on adults, whose first establishment was the renovated Fuerte Miramar, which became Amàre Beach Hotel Marbella; and in 2018 it implemented the brand Olée Holiday Rentals by Fuerte Group, intended for the group's operated apartments. In 2023 it launched the new brand El Fuerte, with the opening of its first 5-star hotel El Fuerte Marbella; and in 2024 it did the same with Daia, the new brand created to commercialize its adults-oriented hotels of the same category, such as the new Daia Conil. Grupo El Fuerte, which also includes the group of companies We Company and the Fuerte Foundation, is known for its sustainable development strategy, which incorporates management systems ensuring minimal environmental impact; promoting local culture and economy; and focusing on employee well-being, customer satisfaction, and the development of disadvantaged groups.