SurveyMonkey makes continuous listening accessible with guided programs

SurveyMonkey, a platform for surveys and forms, today announced the launch of a new way for organizations to run continuous, connected feedback initiatives without starting from scratch. Expert-curated programs for everything from employee engagement to customer experience and market research help users collect and act on feedback while tracking how sentiment evolves over time. More than a dozen pre-built programs are available now, and users can also build custom programs of their own.

One-off surveys have long helped teams guide decisions by capturing a single moment in time. But as employee sentiment, customer experience, and market dynamics shift faster than ever, those snapshots can quickly become outdated. SurveyMonkey programs leverage the company's decades of expertise and more than one billion questions answered on the platform to help teams move from episodic feedback to ongoing understanding without the stress.

"Running a great listening program isn't just about asking the right questions," said Kelly O'Connell, vice president, product management at SurveyMonkey. "It's about staying in tune with how the answers change. Programs give every team, especially those without dedicated research operations, a proven path to continuous understanding."