CMG Names Lauren Smith As Senior Director of Digital Sales

CMG Names Lauren Smith As Senior Director of Digital Sales

ATLANTA (May 26, 2026) - Cox Media Group (CMG) today announced the appointment of Lauren Smith as Senior Director of Digital Sales, further strengthening the company's leadership in driving digital revenue growth and innovation across its markets.

In this role, Smith will serve as a primary field-facing digital revenue leader, working closely with CMG's local TV and Radio markets to lead in-person training, support sales teams, and ensure consistent execution of the company's digital revenue strategies. She'll partner with market leadership, sales management, and corporate stakeholders to accelerate digital product adoption, strengthen sales effectiveness, and deliver measurable growth aligned with the unique digital priorities of each CMG TV and Radio market and its clients.

"Lauren is a dynamic leader with a deep understanding of digital marketing strategy and sales enablement," said Justin Wenokur, VP of Digital Revenue and Sales Strategy for CMG. "Her ability to translate strategy into execution, combined with her passion for developing teams, makes her the ideal leader to advance CMG's digital growth across our markets."

Smith brings a proven history of delivering exceptional digital growth and building high-performing sales teams. Before earning her new role, she served as Digital Media Director for CMG in Athens, where she led cross-channel strategy for more than 75 clients, achieved 122 percent year-over-year revenue growth and 138 percent over-budget performance, and managed team development and sales execution.

Before CMG, Smith held leadership roles at Fast Radius and Omnicom Media Group. While there, she oversaw multimillion-dollar digital investments, drove significant demand-generation growth, and led integrated marketing strategies for major national brands, including FedEx and the NFL.

Smith is a graduate of the University of Georgia with a Bachelor of Arts in Public Relations. She also holds a Master's in the Art of Teaching from East Carolina University and multiple industry certifications in digital advertising platforms.