Import Vehicle Community Announces 2026 Import Product and Marketing Award Winners

LAS VEGAS - November 10, 2026 - The Auto Care Association's Import Vehicle Community announced the winners of its annual Import Product and Marketing Awards. The awards were presented to the winners at the Import Vehicle Community showcases, sponsored by febi Bilstein, during the Automotive Aftermarket Products Expo (AAPEX) that took place in Las Vegas last week.

The Import Product and Marketing Awards recognize innovative products and marketing programs designed to serve the import aftermarket.

The 2026 Import Product and Marketing Award winners are:

Best Overall Product or Product Line for Import Vehicles
Akebono Brake Corporation
Akebono EURO® Ultra-Premium Ceramic Brake Pads

Best New Product or Product Line for Import Vehicles
CRP Automotive
Rein Cooling System Upgrades for Jaguar & Land Rover

Best Fluid for Import Vehicles
ENEOS USA Inc.
ENEOS X Prime 0W-8

Best Repair Solution or Tool for Import Vehicles
CRP Automotive
Rein Engine Oil Separator Repair Kit (P/N ABF0215)

Best Product Upgrade or Problem Solver for Import Vehicles
Dorman Products, Inc.
Dorman Engine Oil Pan

Best Packaging of a Product or Product Line for Import Vehicles
Schaeffler Vehicle Lifetime Solutions LLC
INA Thermal Management Module Assembly - XW0360

Best Marketing Campaign for Products and Services for Import Vehicles
AISIN Aftermarket & Service of America, Inc.
AISIN's Motor & Gear Oil Ad Campaign

Best Website for Products and Services for Import Vehicles
Valeo Service
Valeo Tech Assist Parts Finder

Best Training Initiative or Program for Import Vehicles
Standard Motor Products
Standard® Monthly Product and Technical Training

The Import Vehicle Community focuses on serving the needs of all businesses engaged in import vehicle and advanced products and services. Entries into the Import Product and Marketing Awards are reviewed and judged by a panel of experts representing the automotive aftermarket industry.

For more information about the Import Product and Marketing awards, visit autocare.org/import-vehicle-community or contact Angela Chiang at [email protected].